Fitness Tech Summit: Reebok Carves Out a Space in Wearables

In a keynote address to the Annual Fitness Tech Summit, Reebok VP of Advanced Concepts Paul Litchfield showed off the company’s first consumer electronics wearable: the Reebok CheckLight. The result of more than four years of R&D, the CheckLight acts as a head impact indicator, in the form of a wearable skullcap with flexible electronics. “There’s been so much talk about head trauma and brain injury,” said Litchfield. “We identified a gap and, with MC10 as our electronics partner, created the CheckLight.” Continue reading Fitness Tech Summit: Reebok Carves Out a Space in Wearables

CES 2014: What Millennials Will Be Talking About and Buying

Smart TVs and appliances, 4K displays, cars with built-in mobile technology and wearable devices are all the rage at this year’s CES, and technology-loving consumers are lining up, wallets in hand, to make big purchases. But what’s most likely to capture the attention of millennials isn’t a 105-inch TV or a refrigerator that can send text messages, but wearable devices that are affordable, stylish and truly convenient alternatives or aides to the smartphones and other devices we already own. Continue reading CES 2014: What Millennials Will Be Talking About and Buying