Google Readies Subscription Service for YouTube Channels

Google is reportedly getting ready to launch an à la carte subscription service for some of YouTube’s video channels, as part of an initiative to finance a wider range of content and secure an additional revenue stream. According to those familiar with the plan, the move will initially include as many as 50 “specialist” channels, which will be available to viewers via subscriptions for as little as $1.99 per month. Ad Age reported earlier that YouTube would look to keep 45 percent of subscription-based revenue. Continue reading Google Readies Subscription Service for YouTube Channels