YouTube Boosts Hype Feature to Help Creators Expand Reach

Hype, a YouTube feature that helps smaller channels break through to wider audiences, uses a point system that lets fans help emerging creators get onto a new ranked leaderboard. Launched as a test last year, Hype is now live in 39 countries, including the U.S., UK, Japan and India. Viewers can take advantage of a free opportunity to “hype” up to three long-form videos per week for creators with from 500 to 500,000 subscribers. Videos receive points for being hyped, with “bonus points” awarded on a sliding scale that benefits smaller creators. Only videos uploaded within the last 7 days are eligible. Continue reading YouTube Boosts Hype Feature to Help Creators Expand Reach

Google Releases Free Version of Veo 3-Powered Vids Editor

Google has released a free consumer version of the Veo-powered Vids generative video creation and editing tool that debuted in November 2024 as part of the Google Workspace productivity suite, a subscription product starting at $7 per month for individual users. Subscribers will continue to have access to a more full-featured Vids app, which has been updated with AI avatars, image-to-video capability and automatic transcript trimming that removes “filler words and awkward pauses with just a few clicks.” But the free tier provides basic AI-enhanced editing and video creation using templates that casual users will no doubt find helpful. Continue reading Google Releases Free Version of Veo 3-Powered Vids Editor

Meta Updates Features for Reels on Facebook and Instagram

Instagram has started to let creators link multiple Reels, effectively creating their own “series.” The new capability, which TikTok already offers, makes it more convenient for viewers to discover and follow related content. The new “Link a Reel” feature lets creators sequentially either link generally related content or connect specific, sequentially related material, as in Part 2, Part 3, etc. Meta Platforms has also added a free AI-powered voice translation feature. Now available globally on Facebook and Instagram, it automatically dubs and lip syncs Reels into other languages using the sound and tone of the creator’s own voice. Continue reading Meta Updates Features for Reels on Facebook and Instagram

YouTube Music Touts 10 Years with Live, Interactive Features

After 10 years of YouTube Music, global fans have created over 4 billion music playlists — including 1.8 billion public lists — and now the Google-owned platform is celebrating its decade landmark by adding new features to connect music fans. Coming soon are playlist comments that will appear directly on album and song lists “to keep the conversation going around the music you love.” Also new to the menu, “taste match” playlists, which update each day based on the listening habits of those who join. Additionally, YouTube has entered into an exclusive arrangement with Bandsintown to help promote live performances and much more. Continue reading YouTube Music Touts 10 Years with Live, Interactive Features

Insta360 GO Ultra Action Camera Records 4K Video at 60fps

Insta360 has a new compact action camera, the GO Ultra, which shoots 4K at 60fps with an improved sensor for low light. The tiny hands-free unit weighs in at just 1.87 ounces — 3.8 ounces with the screen-equipped Action Pod. While that’s slightly heavier than the Insta360 GO 3S, it has a 1/1.28-inch image sensor — more than 2x larger than that of its predecessor — and is powered by a 5nm AI chip that “delivers imaging previously impossible in the GO series,” according to Insta360. The f/2.85 aperture has a 14.27mm focal length and captures photos at up to 50MP. Continue reading Insta360 GO Ultra Action Camera Records 4K Video at 60fps

ESPN Updates Mobile App with Vertical Video for DTC Launch

The ESPN mobile app has been revamped to coincide with today’s debut of the ESPN DTC streaming service, which offers the sports network’s 12 program outlets together for the first time. The ESPN app has added a vertical feed of video shorts accessible through a “Verts” tab and the homepage carousel. The Verts feed includes game highlights and analytics as well as user-generated content. A vertically delivered “SportsCenter” called “SC for You” delivers daily updates personalized for favorite teams, leagues and sports, available on the app, ESPN.com and some smart TVs. Continue reading ESPN Updates Mobile App with Vertical Video for DTC Launch

YouTube Collaboration Tool Helps Creators Expand Audience

YouTube is testing a new collaboration feature that allows creators to link other users’ content to their videos, enabling recommendations to followers of each account as a means of driving visibility and engagement. Creators can tag collaborators, who must approve before their name and audience reach is added to the clip. In addition to a collective graphic, a designation along the lines of “and three more” appears next to the name of the host account holder. When clicked, the “more” opens to display the hot-linked channels that are collaborating. Instagram and TikTok already have similar features in place. Continue reading YouTube Collaboration Tool Helps Creators Expand Audience

TikTok Tightens Parental Control, Adds Community Footnotes

TikTok has released a host of new features, including a Community Notes-style fact-checking tool called Footnotes. Enhanced parental controls bring the ability to block specific accounts to guardians who are linked to minors’ accounts using the Family Pairing feature. Parents also now receive notifications when minors with whom they are paired upload new videos, stories or photos. Creator enhancements include a new TikTok Live comment tool that can block words from comment threads entirely. Those who use a specific phrase or have used it in the past are muted for a period stipulated by the creator. Continue reading TikTok Tightens Parental Control, Adds Community Footnotes

YouTube Deploying AI to Identify and Safeguard U.S. Minors

Google’s YouTube is adding new age-verification methods designed to protect teens. The streaming video platform is using AI to interpret “a variety of signals” to identify users under 18, regardless of the birthdate used to create the account. If the system identifies a user as a teen, age-appropriate protections will automatically take effect. These include disabling personalized advertising, restricted recommendations, limits on repetitive viewing of certain content and screen-time reminders. If the system incorrectly categorizes a user as under 18, they will have the option to correct the situation with a credit card or a government ID. Continue reading YouTube Deploying AI to Identify and Safeguard U.S. Minors

YouTube Adds AI Search Results Carousel for Premium Subs

YouTube is adding an AI-powered search results carousel that serves up video suggestions and topic descriptions. A search for “best beaches in Hawaii,” for example, could generate a carousel listing video clips and information on an assortment of snorkel spots and volcanic beaches. YouTube Premium subscribers in the U.S. can try the feature now on searches related to shopping, travel or location-based activities. The Google-owned platform is also expanding its test with conversational AI to some non-Premium users in the U.S. Premium members have been using it for search, recommendations and as a study aid. Continue reading YouTube Adds AI Search Results Carousel for Premium Subs

Snapchat Expands Its Video Editing Tools and Adds Analytics

Snapchat has introduced new editing tools designed to make it easier for creators to produce and share content on its platform. Capabilities of the new “Timeline Editor” include generating videos from saved Memories and viewing video content in a chronological way, making it simpler to move and rearrange clips. The “Create a Video” feature provides templates that let users select Memories vids, pick a song from the Snapchat Sounds library and generate a custom video compilation. The ability to auto-save public Stories to profiles has been added as Snapchat seeks to build-out creator tools to compete with Instagram and TikTok. Continue reading Snapchat Expands Its Video Editing Tools and Adds Analytics

Meta Rolls Out AI Video Editor Available via App and the Web

Meta is launching a generative AI video editing tool, available in the Meta AI app, via the Meta.AI website and in the Edits app for Facebook and Instagram. Users are now able to transform 10 seconds of video using preset AI prompts that can change an outfit, location, style and more. The company says the feature is “inspired by” its Movie Gen models and promises it is the “first step toward our goal of bringing you AI video generation and editing across our apps and products,” with Meta AI video editing able to handle individualized text prompts later this year. The free tool is now available in the U.S. and about a dozen countries around the world. Continue reading Meta Rolls Out AI Video Editor Available via App and the Web

TikTok Adds Features Letting Users Fine-Tune ‘For You’ Feed

Bytedance-owned social video platform TikTok is improving ways in which users can customize their For You feed, letting them increase emphasis on subjects of interest with Manage Topics and adding AI-powered Smart Keyword Filters to suppress content they don’t want to see. While the social platform has featured keyword filters for some time, the new filters are smart enough to catch a broader range of unwanted content. Users can now include up to 200 filtering keywords and let AI do the rest “to capture additional videos featuring similar words, synonyms and slang variations” that reduce unwanted content in the For You feed. Continue reading TikTok Adds Features Letting Users Fine-Tune ‘For You’ Feed

TikTok for Artists: New Analytics Platform Gets Official Launch

ByteDance-owned TikTok is officially launching its TikTok for Artists music insights tool two months after reports surfaced that the service was testing the resource in select countries. Billed as an “all-in-one” analytics platform, the company says TikTok for Artists provides detailed data about the performance of an artist’s music and posts on TikTok, as well as insights into how the community is engaging with the performer’s content. In addition to providing actionable marketing support, the tool is designed to help artists boost fan engagement and inform content creation. TikTok is also launching a new Pre-Release tool designed to help artists promote upcoming material. Continue reading TikTok for Artists: New Analytics Platform Gets Official Launch

YouTube Shorts Powers New Visual Search with Google Lens

YouTube is integrating Google Lens, allowing viewers to search elements of what they see while watching YouTube Shorts. The visual search enhancement aims to provide more ways to unearth information and discover content in an interactive, intuitive way. YouTube provides an example involving a Short filmed on location that features landmarks a viewer may be interested in visiting. In this example, users could ask Google Lens for related information to learn the name of the destination and helpful details regarding its culture and history, results that would appear over the video content as a visual overlay. YouTube began rolling out the Lens feature in beta to all viewers last week. Continue reading YouTube Shorts Powers New Visual Search with Google Lens