TikTok Adds Features Letting Users Fine-Tune ‘For You’ Feed

Bytedance-owned social video platform TikTok is improving ways in which users can customize their For You feed, letting them increase emphasis on subjects of interest with Manage Topics and adding AI-powered Smart Keyword Filters to suppress content they don’t want to see. While the social platform has featured keyword filters for some time, the new filters are smart enough to catch a broader range of unwanted content. Users can now include up to 200 filtering keywords and let AI do the rest “to capture additional videos featuring similar words, synonyms and slang variations” that reduce unwanted content in the For You feed. Continue reading TikTok Adds Features Letting Users Fine-Tune ‘For You’ Feed

TikTok for Artists: New Analytics Platform Gets Official Launch

ByteDance-owned TikTok is officially launching its TikTok for Artists music insights tool two months after reports surfaced that the service was testing the resource in select countries. Billed as an “all-in-one” analytics platform, the company says TikTok for Artists provides detailed data about the performance of an artist’s music and posts on TikTok, as well as insights into how the community is engaging with the performer’s content. In addition to providing actionable marketing support, the tool is designed to help artists boost fan engagement and inform content creation. TikTok is also launching a new Pre-Release tool designed to help artists promote upcoming material. Continue reading TikTok for Artists: New Analytics Platform Gets Official Launch

Katzenberg’s WndrCo Invests $1.5M in AI Ad Startup Creatify

Hollywood heavyweight Jeffrey Katzenberg has thrown his support behind an AI advertising startup called Creatify, leading its Series A round with $1.5 million via WndrCo. Katzenberg is also taking a board seat at the two-year-old firm, which claims more than 1.5 million global users and 10,000 teams using its tech to create social media-centric video ads, leveraging AI avatars and real-time testing. Marketing teams can use its tools to “spin up high-quality video creative in minutes (not weeks),” the company claims, mentioning a client that uses Creatify to generate 1,000-plus ads per month. Continue reading Katzenberg’s WndrCo Invests $1.5M in AI Ad Startup Creatify

YouTube Shorts Powers New Visual Search with Google Lens

YouTube is integrating Google Lens, allowing viewers to search elements of what they see while watching YouTube Shorts. The visual search enhancement aims to provide more ways to unearth information and discover content in an interactive, intuitive way. YouTube provides an example involving a Short filmed on location that features landmarks a viewer may be interested in visiting. In this example, users could ask Google Lens for related information to learn the name of the destination and helpful details regarding its culture and history, results that would appear over the video content as a visual overlay. YouTube began rolling out the Lens feature in beta to all viewers last week. Continue reading YouTube Shorts Powers New Visual Search with Google Lens

Texas Enacts App Store Accountability Act to Protect Children

Texas has codified a new law that requires the Apple and Google app stores to verify users’ ages for downloads, providing parents and guardians more control over children’s downloads. California and Illinois are considering similar measures, but so far Texas is the largest among 20 states that have evaluated similar smartphone laws aimed at child safety. In March, Utah became the first state to establish such regulation. As part of a broader national push Congress this month reintroduced the bipartisan Kids Online Safety Act (KOSA) requiring social media platforms to police harmful content. Continue reading Texas Enacts App Store Accountability Act to Protect Children

TikTok Offering ‘AI Alive’ Image-to-Video Generator in Stories

TikTok AI Alive is a new image-to-video feature that can add sequential expression to selfies and add progressive hues to sunsets. Accessible through the platform’s Story Camera, AI Alive uses intelligent editing tools that give anyone, regardless of experience, “the ability to transform static images into captivating, short-form videos enhanced with movement, atmospheric and creative effects.” TikTok says it is prioritizing safety and transparency by adding a label to AI Alive stories, which will also have C2PA metadata embedded, traveling with the content even when it’s downloaded and shared elsewhere. Continue reading TikTok Offering ‘AI Alive’ Image-to-Video Generator in Stories

Google Veo 2 Video Generator Coming to New Honor Phones

The new smartphone lineup from Chinese manufacturer Honor will include AI image-to-video capabilities developed in partnership with Google Cloud. The Honor 400 series will let users generate videos from static photos, according to the company. Google recently added support for Veo 2, which generates videos at up to 4K, for Gemini Advanced subscribers, and Honor says its new phones will have Veo 2 baked into the operating system, beating Google’s own Pixel phone to the punch. The Huawei spin-off is set to launch the 400 series May 22. Continue reading Google Veo 2 Video Generator Coming to New Honor Phones

Pinterest Aims to Improve Discovery with Its AI Search Tools

Pinterest has added more AI options for visual search, hoping to drive discovery. The idea is to make it easier to segment elements in Pin image searches, building databases of relevant or personally associated products. When users view a Pin, they’ll now also see AI-generated words that can be used to learn more about elements of an image that interest them, including informationally and to facilitate shopping. “We’re breaking down and decoding images so users can quickly search and shop for the details of an outfit — whether it’s an aesthetic, color palette, fit or product category,” according to Pinterest. Continue reading Pinterest Aims to Improve Discovery with Its AI Search Tools

Meta Touts 35 Percent Q1 Profit Jump, ‘Personalized’ AI App

Meta Platforms revenue for Q1 was $42.3 billion, up 16 percent year-over-year and besting Wall Street estimates of $41.3 billion. Profits were up 35 percent to $16.6 billion, hurtling past analyst estimates of $13.6 billion. Advertising, up nearly 15 percent for the quarter compared to last year, comfortably passed $41 billion, driving the revenue performance. Meta began Q2 by launching its anticipated standalone Meta AI app. Built with natively multimodal Llama 4 models, the company is positioning the Meta AI app as “a personal AI designed around voice conversations,” according to CEO Mark Zuckerberg. Continue reading Meta Touts 35 Percent Q1 Profit Jump, ‘Personalized’ AI App

Adobe Launches Its Content Authenticity App in Public Beta

Adobe has released its free Content Authenticity web app in beta. The app is designed to help protect creators’ work and allows them to embed a request that generative AI models don’t use their work for training. Users can apply tags for up to 50 images at once. In addition to applying tags, users can customize and inspect Adobe Content Credentials using the the Adobe Content Authenticity browser extension for Google Chrome. The information is invisible until the inspection tool is opened and can include links to a creator’s social media account, website or other identifying attributes. Continue reading Adobe Launches Its Content Authenticity App in Public Beta

Alphabet Profit Is Up 46 Percent, Driven by AI and Advertising

Alphabet revenue was $90.2 billion in Q1, a 12 percent increase year-over-year that reflects “robust momentum” across Google Search and YouTube ads and Google Cloud, each delivering double-digit growth rates. Google Cloud was up 28 percent to $12.3 billion in divisions including AI infrastructure and generative AI solutions. Net profit surged 46 percent to $34.5 billion while operating income grew 20 percent to $30.6 billion. Google and Alphabet CEO Sundar Pichai said the quarter was “super exciting” due to breakthroughs in performance by Gemini 2.5, calling it “our most intelligent AI” and a strong foundation “for future innovation.” Continue reading Alphabet Profit Is Up 46 Percent, Driven by AI and Advertising

YouTube Adds Features to Celebrate 20 Years, 20 Billion Vids

Since launching in 2005, YouTube has hosted more than 20 billion videos including music, shorts and podcasts. Now, to celebrate its 20th birthday, the original video streamer is celebrating by sharing stats, unveiling new features and hiding Easter eggs. In the coming weeks, YouTube TV members will be able to “experiment with building their own multiview” with non-sports content and more creators will be able to voice-reply to comments on their videos, something started as a small test last year. Then, this summer, YouTube’s TV app will unveil a makeover. Continue reading YouTube Adds Features to Celebrate 20 Years, 20 Billion Vids

Meta Opens Threads Advertising Globally to Eligible Accounts

After testing advertising in select markets, Meta Platforms is now offering ads on Instagram’s Threads globally to all eligible advertisers, providing access to the more than 320 million monthly active users the social platform has accrued since launching in July 2023. The Threads feed ad placement will be set on by default for new campaigns using either Advantage+ or Manual Placements unless an advertiser toggles to opt out. Global Threads advertisers will also have access to the platform’s inventory filter, which provides increased control over the distribution of ads. Continue reading Meta Opens Threads Advertising Globally to Eligible Accounts

Instagram ‘Edits’ Video App Is Released for iOS and Android

Instagram has released a standalone video editing tool called Edits that is being described as a full-fledged suite that also has camera capabilities. The resulting content can be released on any social platform, not just those from Meta Platforms, though an Instagram account is required to access Edits. Available worldwide for iOS and Android, Edits is positioned as a way for social videographers to level-up their Instagram or Facebook Reels, but also as a tool for professionals who want a simple mobile solution for short-form videos. Edits also offers analytics so creators can see how their work is performing. Continue reading Instagram ‘Edits’ Video App Is Released for iOS and Android

Bluesky Rolls Out Check Certification for Authentic Accounts

Bluesky is adding account verification in the form of an “easily recognizable blue check.” But when it comes to individual users, the privilege has to be earned, not requested or paid for. “Bluesky will proactively verify authentic and notable accounts and display a blue check next to their names,” the Jack Dorsey-founded microblogging social platform announced. Select independent organizations are able to “verify accounts directly” using Trusted Verifiers, but Bluesky will review those as well. Since 2023, the company has allowed domain names to be registered as Bluesky account handles, but users indicated “a larger visual signal would be useful.” Continue reading Bluesky Rolls Out Check Certification for Authentic Accounts