Snapchat Adds Safety Moderation Tools to Improve Chatbot

Popular social platform Snapchat is improving its AI chatbot as part of a larger set of updates (that includes an age filter and parental insights) and recently launched premium features (such as generative AI profiles backgrounds). The chatbot, My AI, was launched in February for Snapchat+ subscribers. Snap says it has since received feedback of inappropriate responses from My AI, which was built using OpenAI’s GPT technology, but claims the problems have been due in large part to users trying to “trick the chatbot into providing responses that do not conform to our guidelines.” The new tools are designed to keep My AI’s responses in check. Continue reading Snapchat Adds Safety Moderation Tools to Improve Chatbot

Jellysmack Pacts with Roku on Channels for Creator Content

Creator discovery platform Jellysmack has struck a deal with The Roku Channel to launch two channels programmed with content curated from 17 of its top-performing talents, including Brad Mondo, Stephanie Soo and LaurDIY. The pact sees The Roku Channel offering two FAST linear channels: the lifestyle-themed Hello Inspo and true crime forum Mysteria. The two new Roku FAST channels are an expansion of Jellysmack’s creator program, which uses artificial intelligence to identify promising creators and distribute their content to multiple platforms like Facebook, Snapchat, YouTube, Pinterest and TikTok, among others. Continue reading Jellysmack Pacts with Roku on Channels for Creator Content

OpenAI Targets Affordable AI with ChatGPT and Whisper APIs

OpenAI is now allowing third-party developers integrate ChatGPT into their apps, a solution the company says will be a more cost-effective alternative. The language model can be used for more than chat, says OpenAI, which also has a new speech-to-text model called Whisper. The company is also touting gpt-3.5-turbo, calling it the “best model for many non-chat use cases.” With a major investment from Microsoft, and the eyes of the industry on it, OpenAI seems to be feeling some pressure to add earnings to the success it has as a thought leader. Continue reading OpenAI Targets Affordable AI with ChatGPT and Whisper APIs

Snapchat’s New AI Chatbot Is Powered by OpenAI GPT Tech

Snapchat is launching My AI, a new chatbot running a customized version of the latest GPT technology from OpenAI. Available as an experimental feature to subscribers with a $3.99 per month Snapchat+ account, My AI rolls out starting this week, offering everything from birthday gift recommendations to weekend recreational plans, recipes and auto-generated poetry and prose. “As with all AI-powered chatbots, My AI is prone to hallucination and can be tricked into saying just about anything,” Snapchat cautions, explaining that “all conversations with My AI will be stored and may be reviewed to improve the product experience.” Continue reading Snapchat’s New AI Chatbot Is Powered by OpenAI GPT Tech

Online Safety Act Paused as Ofcom Reports on Net Neutrality

UK watchdog Ofcom has proposed a loosening of the nation’s net neutrality rules so as to not unduly restrict innovation and development. While it is up to government and Parliament to change the law, recommendations from Ofcom — which was created to monitor compliance with net neutrality laws — are influential. “Since the current rules were put in place in 2016, there have been significant developments in the online world, including a surge in demand for capacity,” as well as the rollout of 5G, and the emergence of large players like Netflix and Amazon Prime. Continue reading Online Safety Act Paused as Ofcom Reports on Net Neutrality

Snap Adds Users but Experiences Its Slowest Revenue Growth

Snap Inc. reported its slowest-ever quarterly growth, with revenue up 6 percent to $1.13 billion year-over-year in Q3. Due in part to a 25 percent spending increase, Snapchat’s parent logged a net loss of $359 million, far exceeding the $72 million loss a year prior. Interestingly, Snap increased daily active users by 19 percent, to 363 million (surpassing analyst predictions of 358 million). Snap, like virtually every social media platform, has struggled to maintain revenue growth since Apple’s 2021 privacy changes made it harder to target ads. Continue reading Snap Adds Users but Experiences Its Slowest Revenue Growth

Meta Says It Will Sell Giphy per UK Competition Unit’s Order

The UK’s Competition and Markets Authority has rendered a final decision ordering Meta Platforms to sell its Giphy marketplace for animated GIFs. Meta acquired the U.S.-based Giphy in 2020. The CMA subsequently found the purchase anticompetitive, determining the move would stunt innovation in UK display advertising and limit social media choices for consumers. After Meta failed to decisively win an appeal, the matter went back to the CMA, which this week reaffirmed its earlier decision and ordered Giphy sold. Meta said in a statement it is “disappointed by the CMA’s decision,” but won’t pursue further appeal. Continue reading Meta Says It Will Sell Giphy per UK Competition Unit’s Order

Facebook, YouTube Among Top Social Apps for News in U.S.

Among American adults who regularly look to social media for news, Facebook outpaces all other sources, according to a study from Pew Research, which found 31 percent of U.S. adults claim to “regularly get news” from the Meta Platforms site. Google’s YouTube was second, with 25 percent, followed by Twitter (14 percent), Instagram (13 percent) and TikTok (10 percent). Examined as a percentage of each site’s total adult users seeking news there, news-seekers, Twitter popped at 53 percent, followed by Facebook (44 percent), Reddit (37 percent) and TikTok (33 percent). Among that subset, TikTok was the fastest-growing, up from 22 percent in 2020. Continue reading Facebook, YouTube Among Top Social Apps for News in U.S.

Meta Explores New Monetization Features for Its Social Apps

Meta Platforms is assessing “possible paid features” for its social apps, including Facebook, Instagram and WhatsApp, according to an internal employee memo. The initiative, under a freshly minted division called New Monetization Experiences, led by Pratiti Raychoudhury, represents Meta’s first coordinated move into paid features across social platforms serving an estimated 3.65 billion monthly users worldwide, per Statista. It comes at a time when Meta is under pressure to increase revenue, which has taken a hit from Apple’s ad-tracking changes and a general softening in digital ad spending. Continue reading Meta Explores New Monetization Features for Its Social Apps

Snap Canceling Projects and Cutting 20 Percent of Workforce

Snap Inc. announced plans to cancel ongoing projects such as Snap Originals, in-app multiplayer games, HTML mini-apps built by outside developers, and future development of its Pixy selfie-camera drone — all part of a corporate restructuring that will include laying off about 20 percent of its more than 6,400 employees. The company, which operates the popular social media app Snapchat, is taking cost-cutting measures as it faces growing competition from TikTok and other rivals and challenges to its core digital advertising business. Continue reading Snap Canceling Projects and Cutting 20 Percent of Workforce

California’s Online Child Safety Bill Could Set New Standards

A first of its kind U.S. proposal to protect children online cleared the California Legislature Tuesday and was sent to the desk of Governor Gavin Newsom. The California Age-Appropriate Design Code Act will require social media platforms to implement guardrails for users under 18. The new rules will curb risks — such as allowing strangers to message children — and require changes to recommendation algorithms and ad targeting where minors are concerned. The bill was drafted following Facebook whistleblower Frances Haugen’s 2021 congressional testimony about the negative effects of social media on children’s mental health. Continue reading California’s Online Child Safety Bill Could Set New Standards

Researcher Says TikTok Can Track User Data via Keystrokes

Popular short-form video platform TikTok is garnering more unwanted attention, this time for tracking users’ keystrokes via a the ByteDance-owned video app’s browser. The feature was discovered by privacy researcher Felix Krause, a former Google engineer, who reported the Chinese company embeds the tracking capability within the in-app browser that opens when someone clicks an external link. Krause noted his research is limited to the Apple iOS platform. Krause did not speculate as to how TikTok is using the capability, but suggests he finds it troubling because it indicates TikTok is able to track users’ online activity if it so chooses. Continue reading Researcher Says TikTok Can Track User Data via Keystrokes

Pew: YouTube Most Popular with Teens, Followed by TikTok

YouTube is the most popular social media platform among teens, with 95 percent of 13- to 17-year-olds saying they use the service, according to the Pew Research study “Teens, Social Media and Technology 2022.” TikTok is currently ranked second, with a 67 percent teen buy-in, according to the study, followed by Instagram (62 percent) and Snapchat (59 percent). While neither YouTube nor TikTok were on the Pew ranking when the previous survey was released in 2015, Facebook fell precipitously — from first to fifth place — with 32 percent of teens onboard in 2022, versus 71 percent seven years ago. Continue reading Pew: YouTube Most Popular with Teens, Followed by TikTok

Ticketmaster Teams with TikTok on Event Discovery Feature

Ticketmaster and TikTok have teamed up for an in-app event discovery feature that will let the short-form video app share live event information and direct users to Ticketmaster’s site for purchase. Influencers can now link relevant Ticketmaster events to their videos. Initially, the new feature will only be available to select creators, with plans to scale more broadly over time. Acts that have signed on to use the ticketing mini app at launch include Demi Lovato, OneRepublic, Backstreet Boys, Usher and more. WWE is also participating. The pact follows a similar agreement Ticketmaster made with Snapchat in February. Continue reading Ticketmaster Teams with TikTok on Event Discovery Feature

Microsoft Rolls Out Viva Engage for Enterprise Media Sharing

Microsoft is bringing Stories to enterprise through the company’s Viva intranet platform. Described as “a social app for digital communities,” the AI-powered Viva Engage combines popular Yammer features like polling and conversation highlights with new tools including Stories and Storyline, which Microsoft calls “personal expression tools.” The move to combine social video and productivity functions has taken some by surprise, but Microsoft says “building social capital is crucial for organizational success,” noting that its Work Trends Index reveals “43 percent of leaders believe that relationship-building is the greatest challenge of hybrid and remote work.” Continue reading Microsoft Rolls Out Viva Engage for Enterprise Media Sharing