By
Debra KaufmanAugust 10, 2017
Facebook has debuted Watch, a new tab for original and exclusive video content from its partners. Among those offering short episodic series are A&E, Major League Baseball and National Geographic. Facebook’s aim is to increase the amount of time users stay on the site, boosting ad sales whose revenue will be split between content creators, who keep 55 percent, with the rest going to Facebook. Episodes include “My Social Media Life” about Internet celebrity David Lopez and Business Insider’s “Great Cheese Hunt.” Continue reading Facebook Debuts Watch, a Tab for Original Exclusive Videos
By
Meghan CoyleMarch 7, 2017
Facebook is on the hunt for more TV-like original programming for the video tab in its mobile app. The company is looking for weekly shows no longer than 30 minutes per episode. Facebook isn’t interested in hard news content, but rather scripted and unscripted shows in subject areas including sports, science, pop culture, lifestyle, gaming and teens. Original programming would not only help keep users on the social media platform longer; it could also generate a significant amount of ad revenue. Continue reading Facebook Looking to Publish More Long-Form Original Series
By
Debra KaufmanAugust 12, 2016
Next year is shaping up to see another record number of TV productions, mainly propelled by Netflix, Amazon and Hulu. According to FX Networks chief exec John Landgraf, who offered his predictions at the Television Critics Association summer press tour, networks will produce 500 original scripted shows in 2017, nearly 20 percent more than the 419 produced in 2015. As in past years, Landgraf warned of a glut of programming. He earlier coined the term “Peak TV,” suggesting the industry is producing content at a pace that is overwhelming critics and viewers. Continue reading FX Chief Warns of Runaway TV Production Fueled by Netflix
By
Meghan CoyleDecember 23, 2015
The number of scripted television shows is growing with a total of 409 different shows this year available on broadcast, cable and online services. By comparison, there were 376 scripted shows in 2014. This was the third consecutive year that scripted TV has grown across all three platforms, according to FX Networks’ research department. Basic cable had the biggest gain, with 174 percent more scripted shows since 2009. Some executives debate whether scripted TV has grown too much.
Continue reading There Was a Record Number of Scripted TV Series in 2015
By
Meghan CoyleAugust 13, 2014
Groopie, an app that just launched on iOS, is hoping to be the next maker of online stars. Now, a team of vloggers can collaborate on episodes of their own shows. Friends can shoot video at the same time, and use built-in editing tools to select the camera angle and audio source. The beta testers who have been experimenting with the app for the past six months have already created reality and scripted shows. Groopie videos can also be shared on Facebook and Twitter. Continue reading Groopie Social Network Lets Vloggers Collaborate on Episodes