CES: Panasonic, Illuminarium to Create Immersive Spectacles

During CES 2021, Panasonic System Solutions Company of North America and Atlanta-based Illuminarium Experiences announced a partnership to use the former’s laser projectors to create “massive entertainment spectacles.” Panasonic will be the exclusive provider of native 4K projectors, 4K professional displays and 4K professional camera solutions for Illuminarium Experiences’ custom-designed 360-degree immersive entertainment centers dubbed “Illuminariums.” The spectacles are aimed to create “communal, connective entertainment.” Continue reading CES: Panasonic, Illuminarium to Create Immersive Spectacles

Taylor Swift Music Video Offers a New Take on Virtual Reality

Pop star Taylor Swift’s new music video “Blank Spaces” comes with an app that offers fans an interactive experience in the video’s pristine mansion setting. The app is available for iOS and Android, and it gives viewers a chance to explore the scenes featured in the music video, see Swift dance just a few feet away, and discover Easter eggs with extras such as Polaroids. This app may point to the future of music videos, and could provide an ideal testing ground for virtual environments. Continue reading Taylor Swift Music Video Offers a New Take on Virtual Reality