Amazon Adjusts Ad-Free Viewing on its Twitch Prime Platform

On September 14, Amazon will end ad-free viewing on Twitch Prime, which has been complimentary since it was launched two years ago as a benefit for Amazon Prime subscribers. Twitch Prime has since evolved into its own thriving platform, featuring free games, in-game prizes for some titles and a monthly channel subscription credit that the user can award to a streamer of his/her choice. These perks will remain despite the end of ad-free viewing. Amazon is positioning the change as a way to better support creators. Continue reading Amazon Adjusts Ad-Free Viewing on its Twitch Prime Platform

Amazon Debuts Cross-Platform Competitive Gaming Platform

Amazon has launched an AWS-powered competitive gaming platform called Amazon GameOn, which allows third-party developers to add eSports-like competitive elements such as tournaments and leaderboards to mobile, PC and console games. Gamers can also win Amazon prizes (perhaps an Echo Dot, for example) in real-time, which effectively adds another layer of competitive gaming between professional eSports players and amateur gamers. According to market research from Newzoo, eSports could grow into a $1.5 billion business by the year 2020.

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In 2013, 71 Million People Watched Online Computer Gameplay

Last year, more than 71 million people worldwide watched other people play computer games, according to a report from games research company SuperData. More than half of those people were in the United States and one in five American gamers either watch or participate in eSports, or organized video game competitions. At the League of Legends Season 3 World Championship last year, 32 million people watched the professional gamers battle it out. Continue reading In 2013, 71 Million People Watched Online Computer Gameplay