Amazon Stops Purchasing Competitive Google Shopping Ads

Amazon has ceased purchases of ads at the top of Google search results, a much-prized position for which advertisers and retailers pay handsomely to place eye-catching images. Google runs online auctions for these slots, dubbed products listing ads (PLAs) and Amazon, which began bidding in late 2016, found itself in competition with rival Walmart there. On April 28, Merkle, a marketing firm that analyzes Google Shopping ad data, first noticed that Amazon was missing from those coveted slots. Two sources confirmed the news. Continue reading Amazon Stops Purchasing Competitive Google Shopping Ads

Startup Hopes to Bring Affordable 3D Printing to the Home

The new, affordable 3Doodler from Boston-based WobbleWorks could help introduce 3D printing technology to the average, price-conscious home. The $75 3Doodler is a handheld version of the extrusion element found in most RepRap-style 3D printers, with a heat-shielded ergonomic grip. In order to better visualize the tool, Wired suggests you imagine a hot glue gun shaped like a thick marker, with the ability to print a fine line of plastics. Continue reading Startup Hopes to Bring Affordable 3D Printing to the Home