Social Trend: Facebook Changing the Direction of Journalism?

Facebook, which reaches around 1.3 billion people monthly, currently makes up 20 percent of traffic to news sites. The social media platform provides around 30 percent of U.S. adults with news, acting as the leading news source for many consumers. Facebook, which sees itself as a personalized newspaper, is hoping to lead the change in how readers consume journalism. The company, along with other social media sites, could potentially control the future of certain news sites. Continue reading Social Trend: Facebook Changing the Direction of Journalism?

Qzzr: New Quiz Creation Tool Helps Sites Drive Social Traffic

Online quiz startup Qzzr allows users to create as many quizzes as they want for free. The service helps websites drive social traffic by uploading quizzes to their webpages. The pro version also helps companies capture leads and present special offers. Sites such as BuzzFeed and Zimbio have seen a burst in views due to these quizzes. Qzzr officially launched last week with $2 million in seed money and partnerships with ESPN, Yahoo, Mashable, Reddit, College Humor, and others.  Continue reading Qzzr: New Quiz Creation Tool Helps Sites Drive Social Traffic