Vevo, Pandora, Spotify: Defining Musical Tastes of Millennials

Millennials discover and listen to music differently than past generations, spending an average of 25 hours a week on streaming music services including Vevo, Pandora and Spotify. That’s one result reported by Vevo in its “Music Fan Report,” slated for release next week. Another way that millennials differ from past generations is that they generally do not consider themselves fans of any particular genre but rather are interested in finding new music, regardless of its musical category. Continue reading Vevo, Pandora, Spotify: Defining Musical Tastes of Millennials