Salesforce Agrees to Buy Data Firm Informatica for $8 Billion

Salesforce has entered into a definitive agreement to acquire AI-powered cloud data management Informatica for $8 billion. The move will boost Salesforce’s presence in the enterprise space, combining two large, established software firms. Salesforce says the move will enhance its ability to deliver agentic AI via “Informatica’s rich data catalog, data integration, governance, quality and privacy, metadata management, and Master Data Management (MDM) services.” Informatica will help the Salesforce platform establish “a unified architecture for agentic AI — enabling AI agents to operate safely, responsibly, and at scale across the modern enterprise,” according to Salesforce. Continue reading Salesforce Agrees to Buy Data Firm Informatica for $8 Billion

Salesforce Debuts ‘AI Cloud’ Turnkey Generative Tools Suite

Salesforce has launched AI Cloud, adding generative AI across all its sales, service, marketing, commerce and IT tools. The AI Cloud suite for enterprise is built around Einstein, which Salesforce says is the first AI for CRM, and its new Einstein GPT Trust Layer, designed to deter large-language models from retaining sensitive customer data. “This separation of sensitive data from the LLM will help customers maintain data governance controls while still leveraging the immense potential of generative AI,” Salesforce says. The AI Cloud platform integrates Salesforce tools including Data Cloud, Flow, MuleSoft and Tableau and works with third party apps. Continue reading Salesforce Debuts ‘AI Cloud’ Turnkey Generative Tools Suite

Salesforce to Purchase Slack Technologies for $27.7 Billion

Salesforce.com inked a $27.7 billion cash-and-stock deal to buy Slack Technologies. The purchase, double any other Salesforce acquisition, positions the company to compete with Microsoft and Alphabet. Salesforce chief executive Marc Benioff pioneered software subscriptions running on remote servers, which evolved into tech tools for businesses. Slack Technologies chief executive Stewart Butterfield pioneered online collaboration tools as an alternative to email but, when COVID-19 hit, Slack was slow to pick up video tools. Continue reading Salesforce to Purchase Slack Technologies for $27.7 Billion