NBCUniversal, Snap to Open New Studio for Mobile Content

NBCUniversal and Snap plan to open a production studio to create original content for mobile devices. Mark and Jay Duplass, who formed creative agency Donut to produce programming for new platforms, will be the first creators for the studio. NBC News already produces “Stay Tuned,” a twice-daily newscast distributed on Snapchat, which drew 29 million unique viewers in its first month. Former NBC Entertainment executive Lauren Anderson will head the new NBCUniversal-Snap studio, to be based in Santa Monica. Continue reading NBCUniversal, Snap to Open New Studio for Mobile Content

MGM Television Is the First Major Studio to Ink Deal with Snap

MGM Television became the first major studio to ink a deal with Snap Inc. to create original short-form programming for its Discover platform; there were no details on the exact nature of the upcoming shows or when they would premiere. The deal marks the latest in Snap’s many media partnerships, which include ABC, NBC, ESPN, the NFL, Turner, the BBC, Vice Media, A+E Networks and Discovery Communications. MGM also recently made a co-production pact with Jukin Media to produce competition shows using user-generated content. Continue reading MGM Television Is the First Major Studio to Ink Deal with Snap