Facebook Targets E-Commerce with Updated Instagram Shop

Facebook debuted a major redesign of its Instagram Shop platform, which had already been accessible from a button in the Explore tab but now offers more functionality. The new version of Instagram Shop will first be available in the U.S., with a global rollout “in the coming weeks” said the company. In Shop, consumers will find special collections, a “Suggested for You” section and curated offerings from Instagram’s @Shop account. A double arrow symbol means the user can buy the product without leaving the app. The move is seen as Facebook’s stronger push into e-commerce. Continue reading Facebook Targets E-Commerce with Updated Instagram Shop

Snap Introduces Its First Shoppable Original Show: ‘The Drop’

At Snap’s first Digital Content NewFronts presentation, VP of sales for the Americas Peter Naylor announced “The Drop,” the platform’s first “shoppable” original show, highlighting “exclusive streetwear collabs” from celebrities and designers. It also debuted the Verizon-sponsored “Fake Up,” in which make-up artists compete to create optical illusions and greenlit the second season of original series “Driven,” about custom cars. Naylor, a former Hulu executive, said his two Gen Z daughters are “big Snapchat users.” Continue reading Snap Introduces Its First Shoppable Original Show: ‘The Drop’

Facebook Papers Reveal Progress on AI Shopping Assistant

In May, Facebook debuted Shops, which allows companies to set up digital stores across Facebook, WhatsApp, Messenger and Instagram, and also described its goal to develop an AI assistant to recommend products. The assistant would learn about a user’s preferences by analyzing images in his wardrobe and allow him to virtually try on clothing. Based on papers Facebook will present at the Conference on Computer Vision and Pattern Recognition 2020, it appears the company is deep in development of this assistant. Continue reading Facebook Papers Reveal Progress on AI Shopping Assistant

Microsoft Planning for Teams to Become Ubiquitous Platform

Microsoft 365 corporate vice president Jeff Teper wants Microsoft Teams — the company’s fastest growing business app — to overtake Windows, currently on 1+ billion active devices. With the COVID-19 pandemic, Microsoft Teams is experiencing significant growth, with 75 million daily active users as of April 29, a 70 percent leap in six weeks. In April, 200+ million participants used Teams in a single day. Meanwhile, Microsoft is still promoting Skype, which in March passed 40 million daily active users (up 70 percent from the previous year), but for a different customer base. Continue reading Microsoft Planning for Teams to Become Ubiquitous Platform

E-Commerce: Facebook Reveals AI-Powered Shops Feature

Facebook chief executive Mark Zuckerberg announced updates to Shops, a new version of an existing Facebook feature that lets retailers upload product catalogs to their Facebook page or Instagram profile. Users can access Shops on the retailer’s page or, by clicking on an ad, will land on the retailer’s Facebook-located Shop. Zuckerberg stated that Shops will eventually be available on Messenger and WhatsApp as well. The company relies on several AI systems, including GrokNet, which can “segment, detect and classify images.” Continue reading E-Commerce: Facebook Reveals AI-Powered Shops Feature

Houseparty Chat Expands Beyond Teens to Wider Audience

Zoom has gotten a lot of attention as the popular video chat platform that’s soared in usage since the COVID-19 shutdown. But Houseparty is another video chat platform with free mobile and desktop apps that’s gaining traction. Originally targeting teens, Houseparty offers features designed to encourage interaction, such as jumping into a conversation or playing trivia games remotely. In the last month, Houseparty has had 50 million signups, about 70 times its typical number in some markets, said cofounder and chief executive Sima Sistani. Continue reading Houseparty Chat Expands Beyond Teens to Wider Audience

WhatsApp Chief Pledges to Safeguard Messaging Encryption

WhatsApp head Will Cathcart revealed that the app now has more than two billion active users; numbers were last released two years ago. Cathcart also emphasized that he will continue to defend the messaging app’s encryption, noting that, “for all of human history, people have been able to communicate privately with each other … and we don’t think that should go away in a modern society.” Facebook, which acquired WhatsApp for $21.8 billion, finds encryption a barrier to recuperating its investment. Continue reading WhatsApp Chief Pledges to Safeguard Messaging Encryption

FTC Reportedly Considering an Injunction Against Facebook

The Federal Trade Commission is contemplating a preliminary injunction against Facebook over antitrust issues related to its integration of apps and whether they work with competitors. The injunction could prevent Facebook from further integrating apps, and possibly reverse past integration as a step to breaking up the company. An injunction would require a majority vote of the five-member FTC. Prominent antitrust experts have presented a plan to separate Facebook from recent acquisitions Instagram and WhatsApp. Continue reading FTC Reportedly Considering an Injunction Against Facebook

Facebook Advances Encryption Plans For Messaging Apps

Although U.S. Attorney General William Barr has advocated against encryption, Facebook is advancing its plans to add the technology to all its messaging platforms. Barr wants Facebook to allow at least some government access to those platforms, in the name of public safety. WhatsApp chief Will Cathcart and Messenger head Stan Chudnovsky responded to Barr that, “undermining encryption in their products for law enforcement would create a ‘backdoor’ vulnerability that malicious actors also could leverage to harm users.” Continue reading Facebook Advances Encryption Plans For Messaging Apps

Facebook Debuts Payments System For Its Platform, Apps

Facebook unveiled Facebook Pay, a system to enable payments across its own platform as well as Messenger, Instagram and WhatsApp. The user will be able to send money to people, shop and donate to fundraisers. According to the company, Facebook Pay, which is completely separate from the company’s newly released Calibra wallet and Libra cryptocurrency network, is built on “existing financial infrastructure and partnerships.” Facebook Pay for Facebook and Messenger will debut in the U.S. this week. Continue reading Facebook Debuts Payments System For Its Platform, Apps

Facebook’s Libra Hit by PayPal Pullout, Apple Chief’s Roast

PayPal just pulled out of Facebook’s cryptocurrency initiative Libra, introduced in June. At the time of release, Facebook partnered with 27 companies, including Mastercard, Uber and Visa, as well as PayPal. Libra is designed to be used internationally within Facebook’s own properties, such as Messenger and WhatsApp. Apple chief executive Tim Cook described Libra as a “blatant power grab,” saying that currencies should be the domain of countries and added that Apple had no plans to launch its own digital currency. Continue reading Facebook’s Libra Hit by PayPal Pullout, Apple Chief’s Roast

Facebook Announces Three New AI-Powered Portal Devices

Facebook is introducing three Portal models, starting at $129, a more competitive price than previous models. Two offer a smart display with screen, camera and microphone, and the third can turn a TV into a venue for video chat. The first Portal offered AI-enabled tracking that kept all the participants in the frame and could follow a single person. The AI has been upgraded to provide more accuracy. Although the company “paused” human review of audio, it will resume the practice for some Portal audio. Continue reading Facebook Announces Three New AI-Powered Portal Devices

Facebook Creating Companion Messaging App to Instagram

Facebook is looking to take on Snapchat with a new messaging app the social giant is developing as a companion to Instagram. The Threads app reportedly intends to encourage constant sharing between “close friends” by automatically sharing data such as location, speed and battery life in addition to the usual messages comprised of video, images and text. Instagram previously had a standalone messaging app called Direct, but users were frustrated when they had to move between the two apps to send messages. A new messaging app built around a user’s close friends list could provide a viable alternative.  Continue reading Facebook Creating Companion Messaging App to Instagram

Facebook’s New Tool Offers Transparency on Data Sharing

Facebook has long collected information about its users’ browsing behavior, even when they weren’t using its platform. Now, it’s introduced a tool, Off-Facebook Activity, that lets users see and control the information gathered outside of the social network. The tool gives users a summary of the third-party websites and apps that share data with Facebook. The company noted that people generally have 80+ apps on their phones and use about half of them per month, making it difficult to track the data’s use. Continue reading Facebook’s New Tool Offers Transparency on Data Sharing

Some Execs Oppose Rebranding of Popular Facebook Apps

Facebook is adding its name to Instagram and WhatsApp as part of a decision to unify its apps by branding them with the parent company’s name. The Facebook moniker will be visible on marketing and within the apps. Some Facebook employees purportedly oppose the move. The rebranding will bring the two popular apps in line with the naming conventions of Oculus, Portal and Workplace. The move to rebrand the two apps was first discovered in March, but at the time Facebook said it was just “testing the change” on a handful of users. Continue reading Some Execs Oppose Rebranding of Popular Facebook Apps

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