Meta Launches Enhanced Generative AI Tools for Advertisers

Meta Platforms announced an expanded collection of generative AI features, tools and services for advertisers and businesses. The enhanced AI features include full image and text generation, text overlay capabilities, and image expansion for Reels and the Feed in Facebook and Instagram. The updated tools will be available via Meta Ads Manager through Advantage+ creative. According to Meta: “Our goal is to help you at every step of your journey, whether that’s improving ad performance by helping you develop creative variations, automating certain parts of the ad creation process, or increasing your credibility and engagement through Meta Verified.” Continue reading Meta Launches Enhanced Generative AI Tools for Advertisers

Meta Opens Mixed Reality OS to Third-Party Hardware Makers

Meta Platforms has rebranded its Quest VR operating system Horizon OS and is opening the platform to third parties. While licensing terms have not been publicly disclosed, Asus and Lenovo have said they’re going to be designing hardware using the system. Microsoft and Qualcomm are also in round one of the companies on the inside track as Meta positions Horizon OS along the lines of a universal VR standard, not unlike Microsoft’s Windows OS for computers. All four companies have already been working with Meta on VR for Quest or its predecessor, Oculus. Continue reading Meta Opens Mixed Reality OS to Third-Party Hardware Makers

Meta AI Assistant Is Launching Across Platforms with Llama 3

Pursuant to his goal of “building the world’s leading AI,” Meta Platforms CEO Mark Zuckerberg announced Friday that Meta AI is upgrading to Llama 3 concurrent with a rollout of its open-source chatbot across the company’s social platforms, integrating it into the search boxes atop WhatsApp, Instagram, Facebook and Messenger. There is also a website, meta.ai, for those who prefer browser access. Reports of Meta upgrading its social AI capabilities began leaking out early last week, albeit on a more limited test scale than what Zuckerberg announced, which, excepting Threads, is cross-platform. Continue reading Meta AI Assistant Is Launching Across Platforms with Llama 3

Meta Deploys Gen 2 MTIA AI Accelerator Chip in Data Centers

Meta’s next generation AI silicon is a 5nm chip designed to power the models that provide recommendations to those who use its social network platforms. The new MTIA inference accelerator is part of a “broader full-stack development program for custom, domain-specific silicon that addresses our unique workloads and systems,” Meta says. The next-gen MTIA more than doubles the compute and memory bandwidth of its predecessor, the 7nm MTIA v1 chip introduced in May 2023, resulting in 3x the performance, according to Meta, which says the new silicon is already live in 16 data centers. Continue reading Meta Deploys Gen 2 MTIA AI Accelerator Chip in Data Centers

Meta Combines Research Units to Develop Open-Source AGI

In a Threads post last week, Meta Platforms CEO Mark Zuckerberg announced that the company’s new frontier is open-source artificial general intelligence (AGI). Meta has united its FAIR and GenAI research teams behind the goal of developing such a platform, which Zuckerberg described as part of the company’s “long-term vision.” “The next generation of services required is building full general intelligence, building the best AI assistants, AIs for creators, AIs for businesses and more,” Zuckerberg said, explaining that will require “advances in every area of AI from reasoning to planning to coding to memory and other cognitive abilities.” Continue reading Meta Combines Research Units to Develop Open-Source AGI