Amazon Lures Tablet Buyers with Price and Alexa Integration

Five years after Amazon first launched a tablet, it now has a new model, the Fire HD 8, that focuses on one compelling factor: price. The Fire HD 8 is an 8-inch touchscreen tablet with 50 percent more RAM, longer battery life and 16 gigabytes of storage, double Amazon’s previous model (and the same as Apple’s 8-inch iPad). Even as the Amazon tablet’s specs have improved, the price has dropped, from $149.99 to $89.99. That combination is allowing the company to beat the market trend of softening tablet sales. Continue reading Amazon Lures Tablet Buyers with Price and Alexa Integration