Following failed attempts at becoming a media company, GoPro announced it plans to shutter its entertainment division and cut 15 percent of its staff, about 200 full-time positions. Former Microsoft exec and Skype CEO Tony Bates, president of GoPro since 2014, will step down by the end of the year. Despite high-profile hires, including Charlotte Koh from Hulu Originals and Bill McCullough from HBO Sports, as well as a 2014 Emmy for its Hero 3 camera and a variety of athlete endorsements, GoPro has been unsuccessful in pushing its entertainment offerings. After losing about half its value this year, the company hopes that restructuring will help return it to profitability. Continue reading GoPro to Lay Off 200 Employees, Tony Bates Stepping Down

Action cam manufacturer GoPro is delaying the release of its Karma drone from June to the end of the year after the company announced a $107.5 million quarterly loss. “The drone’s success is critical to GoPro’s efforts to attract new users to its devices,” reports The Wall Street Journal. “The drone delay adds to GoPro’s string of problems launching recent products. Last year, GoPro slashed the price by half of its entry-level camera, the Hero 4 Session, to entice consumers.” While revenue dropped 49 percent from the previous year, the numbers weren’t as bad as analysts predicted. CEO Nick Woodman said the company is optimistic about “lessons learned from last year,” and is, “seeing the benefits of our simplified product lineup today.”

Continue reading In Wake of Q1 Loss, GoPro Pushes Drone Launch to Holidays