Arthouse Theaters Opt to Stream Indies via Virtual Cinemas

Movie theaters have been shutting down as the coronavirus pandemic keeps patrons at home, and smaller, often family-run chains are taking it hard. At the Laemmle Theatres arthouse chain in Los Angeles, Greg Laemmle noted his concern about “generating revenue during this period.” Like other such small theater chains, Laemmle has taken a step he never dreamed of: introducing “virtual cinemas” to stream the movies that would have run in their theaters to audiences’ homes. Digital tickets cost around $12, and the link remains available for a few days. Continue reading Arthouse Theaters Opt to Stream Indies via Virtual Cinemas