Facebook Boosts Ad Revenue for Publishers of Instant Articles

In response to feedback, Facebook has changed its advertising policies for Instant Articles, to help publishers generate more revenue. Publishers can now include more advertising in each article and control the links to other articles at the end of theirs. Instant Articles, which debuted in October, allows media companies to publish content directly to Facebook instead of posting links to their sites. Meanwhile, Amazon has been developing and testing Expert Articles on topics of interest to the site’s consumers. Continue reading Facebook Boosts Ad Revenue for Publishers of Instant Articles

‘Silicon Valley’ Season 2 Premiere to Stream for Free on Twitch

HBO recently announced it plans to stream the second season premiere of “Silicon Valley” on Twitch, Amazon’s streaming service for game enthusiasts. The episode will stream free of charge starting next Wednesday, April 8. Cast members are expected to participate in a live stream discussion, which will be made available on Twitch before the episode begins streaming. The partnership not only helps Twitch expand its content offerings, but also allows HBO to reach a wider, younger audience.  Continue reading ‘Silicon Valley’ Season 2 Premiere to Stream for Free on Twitch