AWS Rolls Out Bedrock Generative AI Service, Adds Llama 2

In a move to put “generative AI at the fingertips of every business, from startups to enterprises,” Amazon Web Services is commercially rolling out the Bedrock service it announced in April. Bedrock offers a wide range of foundation models from Amazon’s own Titan to products from Anthropic, Stability AI and soon Meta Platforms. The fully managed Bedrock service makes its generative FMs operable through a single, simple API. This means customers can experiment with various leading FMs and customize simple apps in-house, without the need for a third-party diving into their proprietary data. Continue reading AWS Rolls Out Bedrock Generative AI Service, Adds Llama 2

Amazon Plans to Invest Up to $4 Billion in AI Startup Anthropic

Amazon has entered into a strategic investment in San Francisco-based Anthropic, founded by former members of OpenAI. The AI startup will train and deploy future models using AWS Trainium and Inferentia chips to train and deploy future foundation models with AWS as its primary cloud provider. In turn, Amazon says it will invest up to $4 billion in Anthropic, as it strives to compete with other technology firms in the race to develop generative AI, seeding growth for what is shaping up to be an entirely new economic and social landscape. Continue reading Amazon Plans to Invest Up to $4 Billion in AI Startup Anthropic

Crackle Using Amazon Tech to Test Interactive Shopping Ads

Free video streaming service Crackle has become one of the first third-party publishers to support Amazon Interactive Video Ads. The integration via the Crackle Connex sales arm will let consumers learn more about a product or add a product to their Amazon shopping cart directly from the screen during an ad break. Crackle parent company Chicken Soup for the Soul Entertainment is expected to add Amazon ads to its Chicken Soup for the Soul and Redbox VOD apps in the future. The agreement also allows Amazon Fire TV customers to watch free movies and TV shows via Redbox. Continue reading Crackle Using Amazon Tech to Test Interactive Shopping Ads

ETC Will Host Sessions at SIGGRAPH Conference This Week

ETC@USC will host its 8th vETC virtual conference at SIGGRAPH 2023 in Los Angeles, August 8-10. The event – which highlights significant presentations of emerging technologies and their impact on the M&E industry – will explore how generative AI, machine learning, and other compelling new tools help simplify building 3D worlds and tackle today’s computer vision challenges. Three days of sessions will be recorded and posted on ETC’s YouTube channel. For those attending SIGGRAPH who may be interested in attending the sessions (located at Z by HP Booth 215), visit the program guide, which includes a full schedule and speaker bios. Continue reading ETC Will Host Sessions at SIGGRAPH Conference This Week

AWS, Advertising Drive Amazon to 11 Percent Revenue Gain

Amazon’s AWS cloud-computing unit generated $22.1 billion in Q2, a 12 percent year-over-year gain that was a highlight in a strong quarter for the e-commerce giant. The company generated a total of $134.4 billion in revenue for the period ending in June, an 11 percent increase over the prior year. Advertising was also strong, jumping 22 percent to $10.68 billion. Cost-cutting and rebounding e-commerce helped propel the Seattle-based company to a quarterly profit of $6.75 billion (its strongest performance since Q4 2021), which contrasted sharply with a loss in the same period last year. Continue reading AWS, Advertising Drive Amazon to 11 Percent Revenue Gain

ETC Will Host Sessions at SIGGRAPH Conference Next Week

ETC@USC will host its 8th vETC virtual conference at SIGGRAPH 2023 in Los Angeles, August 8-10. The event – which highlights significant presentations of emerging technologies and their impact on the M&E industry – will explore how generative AI, machine learning, and other compelling new tools help simplify building 3D worlds and tackle today’s computer vision challenges. Three days of sessions will be recorded and posted on ETC’s YouTube channel. For those attending SIGGRAPH who may be interested in attending the sessions (located at Z by HP Booth 215), visit the program guide, which includes a full schedule and speaker bios. Continue reading ETC Will Host Sessions at SIGGRAPH Conference Next Week

Cerebras, G42 Partner on a Supercomputer for Generative AI

Cerebras Systems has unveiled the Condor Galaxy 1, powered by nine networked supercomputers designed for a total of 4 exaflops of AI compute via 54 million cores. Cerebras says the CG-1 greatly accelerates AI model training, completing its first run on a large language AI trained for Abu Dhabi-based G42 in only 10 days. Cerebras and G42 have partnered to offer the Santa Clara, California-based CG-1 as a cloud service, positioning it as an alternative to Nvidia’s DGX GH200 cloud supercomputer. The companies plan to release CG-2 and CG-3 in early 2024. Continue reading Cerebras, G42 Partner on a Supercomputer for Generative AI

Meta Unveils Llama 2 LLM with Microsoft as Preferred Partner

This week, Meta Platforms released Llama 2, the next generation of its open-source large language model that is free for research and commercial use. Llama 2’s pretrained and fine-tuned language models are available in sizes ranging from 7 to 70 billion parameters. Meta also named Microsoft Azure its “preferred partner for Llama 2,” offering it through the Azure AI model catalog for use with cloud-native tools that leverage content filtering and safety features. Meta says Llama 2 is “also optimized to run locally on Windows,” providing developers a seamless workflow across enterprise and consumer platforms. Continue reading Meta Unveils Llama 2 LLM with Microsoft as Preferred Partner

Wing Cloud Develops Unified Open-Source Coding Language

There’s a new kind of cloud on the block, Wing Cloud, which features an open-source code called Winglang that drives cross-platform development across AWS, Azure, Google Cloud and Kubernetes, among others. Wing Cloud has emerged from stealth mode with $20 million in seed funding and offers “a new kind of abstract cloud” that “doesn’t involve data centers, machines or provisioning engines.” The software-based Wing Cloud visual layer is accessible through a general purpose computing model that operationally unifies infrastructure and application. Continue reading Wing Cloud Develops Unified Open-Source Coding Language

AWS Invests $100 Million in Generative AI Innovation Center

Amazon Web Services (AWS) is investing $100 million to fund a global AI accelerator, aiming to link its machine learning initiatives with experts, customers and partners worldwide. Twilio, Highspot, Lonely Planet and Ryanair are among the first companies to get onboard with the AWS Generative AI Innovation Center to develop new applications. “Through free workshops, engagements and training, AWS will help customers imagine and scope the use cases that will create the greatest value for their businesses, based on best practices and industry expertise,” the company explains. Continue reading AWS Invests $100 Million in Generative AI Innovation Center

Salesforce Debuts ‘AI Cloud’ Turnkey Generative Tools Suite

Salesforce has launched AI Cloud, adding generative AI across all its sales, service, marketing, commerce and IT tools. The AI Cloud suite for enterprise is built around Einstein, which Salesforce says is the first AI for CRM, and its new Einstein GPT Trust Layer, designed to deter large-language models from retaining sensitive customer data. “This separation of sensitive data from the LLM will help customers maintain data governance controls while still leveraging the immense potential of generative AI,” Salesforce says. The AI Cloud platform integrates Salesforce tools including Data Cloud, Flow, MuleSoft and Tableau and works with third party apps. Continue reading Salesforce Debuts ‘AI Cloud’ Turnkey Generative Tools Suite

ETC’s ‘Fathead’ Receives Honors at the Cannes Film Festival

The film “Fathead,” produced by the Entertainment Technology Center@USC, continues to garner recognition. Nominated earlier this year for a NAACP Image Award in the Outstanding Short Film (Live Action) category, the film was most recently included in The American Pavilion’s Emerging Filmmaker Showcase at the 76th annual Cannes Film Festival. “Fathead” — directed by c. Craig Patterson and produced by Erik Weaver, ETC’s director of adaptive production — was featured among 38 short films in the Showcase at Cannes and was announced winner in the Student Short Film category. Continue reading ETC’s ‘Fathead’ Receives Honors at the Cannes Film Festival

Meta In-House Chip Designs Include Processing for AI, Video

Meta Platforms has shared additional details on its next generation of AI infrastructure. The company has designed two custom silicon chips, including one for training and running AI models and eventually powering metaverse functions like virtual reality and augmented reality. Another chip is tailored to optimize video processing. Meta publicly discussed its internal chip development last week ahead of a Thursday virtual event on AI infrastructure. The company also showcased an AI-optimized data center design and talked about phase two of deployment of its 16,000 GPU supercomputer for AI research. Continue reading Meta In-House Chip Designs Include Processing for AI, Video

Amazon Has Ad Surge, Looks to Better LLM to Power Alexa

Amazon is giving Alexa an AI update, with a “more generalized and capable” large language model in development to power the device, CEO Andy Jassy told investors on the company’s Q1 earnings call. While Jassy addressed updates to the company’s AI and machine learning tech that is now facing increased competition, it was actually advertising that gave the company bragging rights this quarter. Amazon’s ad products had 21 percent revenue growth year-over-year, totaling $9.5 billion. As many digital companies struggle to maintain ad momentum in a restrained market, the results are impressive. Continue reading Amazon Has Ad Surge, Looks to Better LLM to Power Alexa

Amazon Intros GenAI Service Bedrock and Its Own Titan LLM

Amazon is offering a new service called Bedrock that offers foundation models from AI21 Labs, Anthropic, Stability AI and Amazon, which is introducing two of its own models under its new brand, Titan. The models, which are accessible via API, will allow customers to build and scale generative AI-based applications using pre-trained, off-the-shelf systems that can be customized. Amazon’s Titan line includes a generative LLM that outputs text, the other is an embeddings LLM that translates text to numeric representations that carry the semantic meaning of the text. Embeddings are typically helpful when bridging concepts, like words and images. Continue reading Amazon Intros GenAI Service Bedrock and Its Own Titan LLM