Netflix is launching its own ad server, bringing control of the advertising experience of its 270 million subscribers in-house. The company will use its new ad tech to create personalized ads that can be highly targetable, Netflix President of Advertising Amy Reinhard said onstage at the upfronts, providing brands with new ways to buy and to slice and dice consumer data. The deployment puts Netflix in the mix with other industry heavyweights like Google, Amazon and Comcast, which also operate their own ad servers. The move comes 18 months after Netflix entered the advertising business in partnership with Microsoft. Continue reading Netflix Takes Advertising In-House with Launch of Ad Server

France has been pursuing Big Tech and Microsoft and Amazon are among the first to express interest. Microsoft has committed $4.3 billion to expand cloud and AI infrastructure there, sharing plans to bring as many as 25,000 advanced GPUs to France by the close of 2025. The software giant will also train one million people for AI and data jobs while supporting 2,500 AI startups over the next three years. Meanwhile, Amazon announced that it would invest up to $1.3 billion to expand its existing footprint of 35 logistics facilities in the country. The deals were announced Monday during the Choose France summit hosted by French President Emmanuel Macron. Continue reading Microsoft, Amazon Commit to Expanding Operations in France

Anthropic has launched a paid tier catering to business customers as well as a free mobile app for iOS users featuring its chatbot Claude. The generative AI startup — which has backing from Amazon, Google and Salesforce — is positioning itself to compete with companies like OpenAI, Google and Microsoft that focus on enterprise plans for revenue while also offering individual plans. Anthropic’s Team plan starts at $30 per user per month, on par with competing enterprise products, and requires a minimum of five seats. Anthropic has been beta testing Team over the past few quarters in industries including legal, tech and healthcare. Continue reading Anthropic Debuts Enterprise Plan, Free Claude App for iPhone

Apple revealed its largest quarterly decline in iPhone sales since the July-September period in 2020 during the pandemic, placing additional pressure on the tech giant to step up its artificial intelligence efforts. Apple iPhone sales for January-March dropped 10 percent year-over-year, as its top product faced increased competition from Huawei in China, Apple’s third-largest market. Apple’s quarterly revenue decreased 4 percent from the same period last year to $90.8 billion, marking the fifth dip in the past six quarters for the company. Apple’s $23.64 billion profit for the quarter represents a 2 percent reduction from last year. Still, Apple shares rose in after-market trading. Continue reading Apple’s Revenue Is Impacted by Pressure from Chinese Rivals

GitHub has introduced Copilot Workspace, a Copilot-native developer environment for artificial intelligence, in technical preview. Developers are invited to sign up for a waitlist for the service, which allows the use of natural language to plan, build, test and run code. The Microsoft-owned company has introduced various aspects of Copilot over the past few years, adding an autocomplete pair programmer in 2022, and in 2023 Copilot Chat for natural language coding, debugging and testing, “allowing developers to converse with their code in real time.” The “task-centric” Copilot Workspace leverages different agents for a “start-to-finish experience.” Continue reading GitHub Puts Copilot Workspace Developer Platform in Preview

Amazon reported $143.3 billion in Q1 revenue, a 13 percent increase year-over-year, excluding the impact from foreign exchange rates, with net income at just over $10.3 billion, a nearly 229 percent surge that set a first quarter record for the company. Both categories outperformed Wall Street expectations, with strong online sales and a booming cloud business thanks to the increased demands of artificial intelligence deployment by enterprise clients credited as driving the boom. Amazon President and CEO Andy Jassy called it “a good start to the year.” Continue reading Amazon Q1 Profits Surge on Strong Retail and AWS Comeback

Microsoft revenue was $61.9 billion in the quarter ending March 31, up 17 percent compared to the same period a year ago. Profit was up 20 percent, to $21.9 billion, despite an increase in capital expenditure to purchase Nvidia GPUs for training and running AI models. The performance smashed analyst predictions, sending the stock up 5 percent in after-hours trading. Revenue for the Microsoft Cloud division overall was $35.1 billion, up 23 percent year-over-year, fueled largely by customers using it to host resource intensive AI services. Revenue in the Intelligent Cloud sector was $26.7 billion, a 21 percent uptick. Continue reading Microsoft Cloud Buoys Quarterly Revenue to Nearly $62 Billion

Elon Musk’s social media platform X (formerly Twitter) is preparing to launch a streaming video app for smart TVs. Though still in development, with no formal launch date announced, X CEO Linda Yaccarino posted a “sneak peek” that indicates the app will have a “trending” algorithm that pushes popular content and will be AI-powered to deliver a “personalized experience.” Yaccarino said the X video app will also have “effortless casting” so content can be easily sent to a larger screen from a mobile device. Availability is billed as “coming soon to most smart TVs.” Continue reading Yaccarino Says X Streaming Video App for TVs ‘Coming Soon’

Amazon has added interactive shopping from Amazon Live to Prime Video and the Amazon-owned FAST platform Freevee. Previously available only via web browser on computers, mobile and Fire TV, Amazon Live now debuts as a “Live TV” tab on Prime Video and Freevee while continuing to be available at Amazon.com/live. With the TV launch of Amazon Live, customers in the U.S. will “have more ways to shop with creators, brands, and celebrities” and will also be offered “shop the show” technology enabling what the company says will be “seamless” browsing, shopping and engagement with content using their mobile device. Continue reading Amazon Live FAST Shopping Added to Prime Video, Freevee

Meta’s next generation AI silicon is a 5nm chip designed to power the models that provide recommendations to those who use its social network platforms. The new MTIA inference accelerator is part of a “broader full-stack development program for custom, domain-specific silicon that addresses our unique workloads and systems,” Meta says. The next-gen MTIA more than doubles the compute and memory bandwidth of its predecessor, the 7nm MTIA v1 chip introduced in May 2023, resulting in 3x the performance, according to Meta, which says the new silicon is already live in 16 data centers. Continue reading Meta Deploys Gen 2 MTIA AI Accelerator Chip in Data Centers

Amazon Web Services has launched a new cloud computing service called AWS Deadline Cloud that allows customers to set up, deploy, and scale rendering projects in what the company says is mere “minutes,” improving efficiency by facilitating parallel rendering pipelines. “With Deadline Cloud, customers creating computer graphics, visual effects, or innovating their pipelines to incorporate artificial intelligence-generated visuals can build a cloud-based render farm — aggregated compute — that scales from zero to thousands of compute instances for peak demand, without needing to manage their own infrastructure,” according to AWS. Continue reading AWS Deadline Cloud Service Scales Up Instant Render Farms

Amazon has added $2.75 billion to its initial September 2023 investment of $1.25 billion in Anthropic, completing its announced $4 billion stake in the artificial intelligence startup formed in 2021 by former members of OpenAI. As part of the resulting strategic collaboration, Anthropic’s most powerful models, including the Claude 3 series, are available on Amazon Bedrock, a service providing fully managed foundation models. Anthropic is using Amazon Web Services as its primary cloud provider and Amazon says Anthropic will use AWS Trainium and Inferentia chips “to build, train, and deploy its future models.” Continue reading Amazon Increases Its Investment in Anthropic AI to $4 Billion

The European Commission has opened five investigations targeting Apple, Google, Meta and Amazon with regard to its new Digital Markets Act (DMA) antitrust rules. Under examination are steering practices with regard to Google and Apple and their app stores, potential “self-preferencing” tactics by Google and Amazon, Meta’s “pay or consent” policy for ad targeting, Apple’s compliance with “user choice” obligations, and also its recent App Store price adjustments for third parties. The vetting is expected to last for 12 months. The DMA was adopted in 2022 and goes into force this May. Continue reading EU’s Digital Markets Act Investigation Targets Big Tech Firms

Deepgram’s new Aura software turns text into generative audio with a “human-like voice.” The 9-year-old voice recognition company has raised nearly $86 million to date on the strength of its Voice AI platform. Aura is an extremely low-latency text-to-speech voice AI that can be used for voice AI agents, the company says. Paired with Deepgram’s Nova-2 speech-to-text API, developers can use it to “easily (and quickly) exchange real-time information between humans and LLMs to build responsive, high-throughput AI agents and conversational AI applications,” according to Deepgram. Continue reading Deepgram’s Speech Portfolio Now Includes Human-Like Aura

Apple researchers have gone public with new multimodal methods for training large language models using both text and images. The results are said to enable AI systems that are more powerful and flexible, which could have significant ramifications for future Apple products. These new models, which Apple calls MM1, support up to 30 billion parameters. The researchers identify multimodal large language models (MLLMs) as “the next frontier in foundation models,” which exceed the performance of LLMs and “excel at tasks like image captioning, visual question answering and natural language inference.” Continue reading Apple Unveils Progress in Multimodal Large Language Models