FOX One is the brand name of the aggregated portfolio of FOX’s direct-to-consumer streaming products, due to launch this fall as a subscription service ahead of the NFL and college football seasons. The package bundles FOX sports, news and entertainment content including cable and local stations and the FOX broadcast network. Fox Corporation CEO Lachlan Murdoch floated the news during Monday’s earnings call, also reporting that revenue was up 27 percent year-over-year to $4.37 billion. A launch date and pricing for FOX One will be shared at a later date.

Murdoch did say on the earnings call that “pricing will be healthy and not a discounted price.” Cable TV subscribers will get FOX One as part of their plan and will not be required to pay extra, according to CNBC.

“It would be a failure of us if we attract more connected subscribers … we do not want to lose a traditional cable subscriber to FOX One,” said Murdoch, adding that “the company is doing everything ‘humanly possible’ to avoid more subscribers fleeing the cable bundle,” per CNBC.

The full portfolio of brands in the FOX One package includes FOX News, FOX Business, FOX Weather, FOX Sports, FS1, FS2, BTN, FOX Deportes, FOX Local Stations and the FOX network as well as the option to bundle FOX Nation, according to the announcement.

Variety quotes Murdoch saying the new service “is aimed ‘at the cordless community,’” emphasizing that marketing efforts will be calibrated to reach so-called “cord-nevers.”

The move follows the cancellation of a planned sports streaming outlet called Venu, that was to have been a joint venture between Fox, Disney and Warner Bros. Discovery. Announced in May 2024, the Venu idea was scrapped in January after antitrust lawsuits were filed in opposition. Fox and the other partners subsequently said they would independently handle their own streaming apps.

Variety notes that “earlier this year, Fox Corp. hired Pete Distad, the former Apple and Hulu exec who had been CEO of Venu Sports,” to head its standalone streaming division.