March 22, 2018
With the launch of Watson Assistant, IBM is offering a new service that helps companies build their own voice-activated virtual assistants (like Amazon’s Alexa and Apple’s Siri). The new service aims to help companies that want to build these for their own products, using their own datasets. IBM’s pitch includes a belief that companies should want Watson Assistant rather than a competitor because it allows for heightened personalization and privacy. According to IBM, Watson Assistant keeps the data to itself, differentiating it from other virtual assistants.