TikTok Dives into Live Music with Its First Concert Experience

After launching a subscription-only music streaming service in territories around the world this past summer, TikTok is now moving into concerts and e-ticketing. The ByteDance company’s first live global music event will be “TikTok In The Mix,” featuring Cardi B, Niall Horan, Anitta and Charlie Puth, along with surprise guests and new artists from the TikTok Elevate program. Taking place December 10 at Sloan Park in Mesa, Arizona, the show will integrate elements of the For You feed, with “a range of activities inspired by the TikTok community’s favorite trends.” Continue reading TikTok Dives into Live Music with Its First Concert Experience