ESPN: Monday Night Football Extension includes 3D Broadcast Rights
By Rob Scott
September 9, 2011
September 9, 2011
- ESPN has announced an eight-year extension of “Monday Night Football” that includes 3D broadcast rights, expanded NFL studio programming, highlight rights for TV and ESPN.com, continued Spanish language rights, the Pro Bowl, the NFL Draft, and rights to simulcast network coverage on tablet devices through the WatchESPN app.
- The deal, which runs from 2014 to 2021, “should help quell ideas that ESPN 3D might be axed after its removal from U-verse,” suggests Engadget.
- According to the press release: “The extensive package of NFL rights will fuel the continued growth of ESPN year-round, boosting its core television business while at the same time supporting the company’s ‘best available screen’ strategy with NFL programs on TV, online and on mobile devices via authentication and digital rights.”
- The agreement will also lead to “Monday Night Football” celebrating its 50th anniversary season on ESPN in 2020.