Apple has reportedly sold about 200,000 Vision Pro units since its U.S. release February 2, the day before the tech giant’s quarterly earnings showed net sales increased by 2 percent to $119.58 billion for the three months that ended December 31. It was the company’s first quarterly revenue increase in a year, driving $33.92 billion in profit for the period, a 13 percent uptick year-over-year. Apple has yet to release official numbers for the Vision Pro, which it describes as “a revolutionary spatial computer that seamlessly blends digital content with the physical world.” Based on early estimates, sales of the $3,500 device are likely to be too small to significantly impact the next quarter. Continue reading Apple’s Vision Pro Ignites Worldwide Interest as Sales Inch Up

Apple posted fiscal Q4 earnings of $89.5 billion, down one percent year-over-year. CEO Tim Cook put the quarter’s best facts forward: “a September quarter revenue record for iPhone and an all-time revenue record in Services,” and quarterly earnings per diluted share of $1.46, up 13 percent. While net income of just below $23 billion exceeded Wall Street expectations, Q4 capped a fiscal year in which Apple revenue fell 2.8 percent, impacted by a decline in iPhone sales in China. Following the report, shares fell 3 percent in extended trading based on the prospect that the company may not rebound to growth in the important holiday sales season. Continue reading Despite China Market, iPhone Sales Still Reach $43.8 Billion

Apple experienced its third consecutive quarter of declining sales in Q2, with a 1.4 percent slip to revenue of $81.8 billion. But the Cupertino-based company managed to generate record performance in its Services division, up 8.2 percent to $21.21 billion. Sales of the company’s largest device segment, iPhones, underperformed estimates with $39.7 billion in sales, a 2.4 percent dip year-over-year. Overall, however, Apple slightly overperformed Wall Street expectations, which were forecast at $81.64 billion for the quarter ending in June. For Q2, Apple reported 1 billion paid subscriptions — including Apple Music, Apple TV+ and third-party apps. Continue reading Apple’s Sales Decline Tempered by Record for Services Arm

Apple’s three-year streak of record-setting sales and profit came to an end with the company’s fiscal first quarter for 2023. The three-month period ending December 31, 2022 produced revenue of $117.2 billion, down 5 percent year-over-year. Apple said the results capped an earnings season “in which the world’s biggest technology companies mostly struggled to shake off a postpandemic hangover.” It was the Cupertino-based company’s first quarterly revenue decline in almost four years, attributable largely to supply chain disruptions in China causing a holiday sales season shortage of the high-end iPhone 14 Pro and 14 Pro Max. Continue reading Apple Hardware Sales Decline, Services Remain Bright Spot

Despite a decline in iPhone sales, Apple’s revenue rose 1 percent in its fiscal Q2 (ending March 28) to $58.3 billion, with profit falling about 3 percent to $11.25 billion or $2.55 a share. Prior to the coronavirus pandemic, Apple projected more than $63 billion, but the numbers still exceeded analysts’ expectations of almost $55 billion in revenue. Due to an uncertain economy in the wake of the pandemic, Apple would not project Q3 sales, the first time it declined to do so since it began offering such guidance in 2003. Continue reading Apple’s Revenue Rises, Buoyed by Services and Accessories