HPA Tech Retreat: Perceptual Difference Between 4K and 8K

Warner Bros. vice president of technology Michael Zink described the results of a test, conducted with several partners, to resolve questions about the impact of higher resolution displays with larger screen sizes on the user experience. The test did so by assessing the perceptibility of 4K vs. 8K on a consumer 8K TV displays at a typical viewing distance for various types of content. Partners included the ASC, with content from Pixar and Amazon Prime, and LG for its 88-inch 8K OLED TV display. Continue reading HPA Tech Retreat: Perceptual Difference Between 4K and 8K

HPA Tech Retreat: The Latest Workflows for Virtual Production

The HPA Tech Retreat kicked off with an ambitious daylong demo that highlighted innovations in content creation, management and distribution technology and workflows. Supersession chair Joachim Zell, VP technology for EFILM walked the audience through numerous elements of an HDR production: filming, editing and finishing two scenes that provided the final chapters for a short film. The process, much of which involved workflows in the cloud, featured multiple cameras, on-set management and collaboration platforms, editorial, dailies and digital intermediate color grading systems, as well as online mastering and distribution platforms. Continue reading HPA Tech Retreat: The Latest Workflows for Virtual Production

CES Features the Latest Advances in VR and AR Headsets

During CES we saw a number of VR and AR headsets that illustrate the emerging trends and most recent developments in this space. LetinAR showcased its PinMR optical solution with glasses that leverage 11 pinhole micromirrors per eye in order to deliver a clear and bright image. Panasonic demonstrated a prototype of its new VR headset with micro OLED 2,048 x 2,048 resolution, HDR and spatial audio. Human Capable presented its lightweight and affordable glasses expected to ship Q2 this year, while Pimax showed an updated tethered HMD with native 4K per eye display. And Nreal showed significant improvement to the brightness of its AR display. Continue reading CES Features the Latest Advances in VR and AR Headsets

CES: Dolby Ramps Up HDR Home Viewing With Vision IQ

At CES 2020, Dolby took its Dolby Vision HDR system up a notch with Dolby Vision IQ, which ensures its HDR settings work for a variety of content, including action sports, feature films and documentaries, and different viewing environments. TV shows and films in 4K HDR are often calibrated for a darkened theater (or living room). But viewers watching video at home in brighter settings found the images were too dark. With Dolby Vision IQ, the Dolby Vision HDR system is automatically adjusted to the room’s brightness. Continue reading CES: Dolby Ramps Up HDR Home Viewing With Vision IQ

CES 2020: From Smart TVs to Intelligent Digital Gateways

Though not the driving force they once were, TVs are still a staple at CES. This year’s show is overflowing with display technologies like microLEDs and curved OLEDs from high-end to budget manufacturers alike. The “Smart” moniker has been just as ubiquitous. Thanks to beefier processors, additional sensors, the cloud and Dolby, however, “Smart” is no longer just an alias for “Internet-Ready.” Multiple manufacturers are showcasing technologies meant to marry personalization with creative intent while establishing a new digital gateway for the home. Continue reading CES 2020: From Smart TVs to Intelligent Digital Gateways

CES 2020: Panasonic Reveals HDR-Capable VR Glasses

Panasonic demonstrated its prototype of a stylish, steampunk-looking set of VR goggles at CES this week. The company claims these are the first such ultra-high definition VR eyeglasses to offer support for HDR video content. The company envisions a number of applications for the glasses, including new VR experiences such as sports viewing and virtual travel experiences. Panasonic and its partner on the goggles, Massachusetts-based Kopin Corporation, expect to offer a commercial version featuring a compact and lightweight body sometime next year in anticipation of the many applications that will be enabled by 5G services. Continue reading CES 2020: Panasonic Reveals HDR-Capable VR Glasses

CES 2020: Launch of First ATSC 3.0 NextGen TV Products

The Advanced Television Systems Committee (ATSC) launched 20 ATSC 3.0-enabled TV models. CTA chair of the video division board John Taylor introduced ATSC president Madeleine Noland, NAB president/chief executive and former Republican senator from Oregon Gordon Smith, and CTA president/chief executive Gary Shapiro. “This year NextGen TV joins the roster of new product announcements, with TV stations building out enhanced TV systems,” said Noland. “ATSC is proud to exhibit at CES for the first time — and we’ll be back next year.” Continue reading CES 2020: Launch of First ATSC 3.0 NextGen TV Products

LG Presents AI Levels, ThinQ and NextGen TV at CES 2020

The full potential of AI is still years away but LG Electronics president and chief technology officer Dr. I.P. Park presented four levels of artificial intelligence that will alter the relationship between humans, technology and life. Park, who delivered a CES keynote last year, was joined at LG’s CES Media Day press conference by Jean-François Gagné, CEO of the Montreal-based Element AI. The two companies announced a memo of understanding on January 5 to work together in development of AI technologies. Continue reading LG Presents AI Levels, ThinQ and NextGen TV at CES 2020

LG to Launch 8K TVs, Rollable 65-Inch TV at CES This Week

In advance of CES 2020, LG has alluded to its new TV line-up of eight models, all of which will feature “Real 8K,” reportedly exceeding CTA’s 8K spec. More specifically, LG’s sets will surpass a minimum test for Contrast Modulation threshold requirements. The sets will be able to handle HEVC and VP9, 8K inputs from USB or HDMI, YouTube’s preferred AV1 codec, and 8K 60fps via streaming and HDMI. LG Display will also show off its latest flexible display, the 65-inch UHD OLED TV that unwinds from the ceiling. Continue reading LG to Launch 8K TVs, Rollable 65-Inch TV at CES This Week

Nvidia Introduces Two Next-Generation Shield TV Devices

Nvidia just launched two new Shield TV set-top boxes, making them the third generation after the 2015 debut and 2017 update. The new Shield TV 2019 Editions are both faster and offer a new remote. The Nvidia Shield TV, priced at $149.99, is housed in a new cylindrical form factor, with HDMI and microSD on the top and wired Gigabit Ethernet and power on the bottom. The Nvidia Shield TV Pro, priced at $199.99, maintains its existing design, with an upgraded Nvidia Tegra X1+ SoC, 3GB of RAM, and 16GB of storage. Continue reading Nvidia Introduces Two Next-Generation Shield TV Devices

Google Set to Announce 5G Phone Next Week, Say Sources

According to sources, Google may unveil the test version of a 5G smartphone as early as October 15, when it is also expected to also reveal two new 4G Pixel smartphones with OLED screens and possibly a smart watch and notebook. If Google does indeed introduce the 5G phone, it would get a significant jump on Apple, whose plans are to unveil a 5G phone in 2020. Google is making a bigger play in branded hardware to have a greater hold over consumers using its search engine and other software products. Continue reading Google Set to Announce 5G Phone Next Week, Say Sources

Apple Brings Back Touch ID, Readies New iPhones Launch

To better compete with the latest flagship Android phones offered by companies such as Samsung, Huawei, Oppo and Xiaomi, Apple is developing in-screen fingerprint tech for its future iPhones, according to those familiar with the plans. It is unclear whether the tech will be featured in 2020 or 2021 models, but insiders indicate that testing is already underway at Apple and its overseas suppliers. Meanwhile, Apple will announce this year’s new high-end iPhones on September 10, and is reportedly working on its first low-cost iPhone since the company’s 2016 SE model. Continue reading Apple Brings Back Touch ID, Readies New iPhones Launch

CTA: Tech Sales to Reach New High of $401 Billion in 2019

The Consumer Technology Association forecast that U.S. consumer technology sales will grow 2.2 percent to $401 billion in 2019, due to AI-enabled devices, streaming services, and in-vehicle and other technologies. CTA chief executive Gary Shapiro noted that 5G will provide the faster connectivity that will help boost sales of new technologies, but warned, however, that “unnecessary tariffs — taxes paid by American consumers and businesses — threaten to slow down our nation’s economic momentum.” Continue reading CTA: Tech Sales to Reach New High of $401 Billion in 2019

Apple’s 2020 iPhones to Introduce 5G and Design Updates

Industry insider Ming-Chi Kuo reported that Apple plans to introduce some significant changes in its 2020 iPhones, including 5G connectivity and design upgrades. But owners of iPhones and other iOS devices are likely concerned about the recent news that every one of the world’s current 1.4 billion iPhones and iPads can be hacked. Israel-based Cellebrite demonstrated that it can perform a “full file extraction” on any iOS device, as well as on high-end Android devices. Further, law enforcement can pay for that ability without having to send devices to Cellebrite. Continue reading Apple’s 2020 iPhones to Introduce 5G and Design Updates

WWDC: Apple Unveils iOS 13, iPadOS and Project Catalyst

At this week’s WWDC, Apple unveiled its latest mobile operating system for iPhones and iPod touches, iOS 13, which includes faster performance, upgraded Siri, Dark Mode, advanced Photo and Camera tools, and new privacy features. The company also announced a separate iPadOS for its tablets, which features the same upgrades as iOS 13 in addition to multitasking improvements and a redesigned home screen. Apple is encouraging developers to create new apps that work across all its devices, including Macs. The company announced Project Catalyst (formerly code-name Marzipan), a set of tools that make it simple for developers to make their apps accessible on the Mac. Continue reading WWDC: Apple Unveils iOS 13, iPadOS and Project Catalyst

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