CES 2020: Quibi and NBCU Envision Future of Entertainment

Quibi founders Meg Whitman and Jeffrey Katzenberg opened the second day of CES unveiling their new mobile specific entertainment — and NBCUniversal chairman of advertising and partnerships Linda Yaccarino underscored the value and role of entertainment in her afternoon keynote. Even as screen sizes get bigger in the living room, the ubiquity of mobile screens drives Katzenberg and Whitman’s pitch to deliver A-list entertainment to audiences everywhere. Diverse, quality content serving audiences wherever they choose is Yaccarino’s mission for NBCU. Continue reading CES 2020: Quibi and NBCU Envision Future of Entertainment

CES 2020: The Next Decade Brings the Intelligence of Things

At Sunday’s opening CES event, CTA’s VP of research Steve Koenig and director of research Lesley Rohrbaugh revealed trends for CES 2020, as we move “into the data age.” “In the previous decade, we could describe the dynamic in hardware, software, apps and even content as IoT, the Internet of Things,” said Koenig. “In the new decade, we’ll be increasingly confronted with a new IoT: the Intelligence of Things. This new IoT bears testimony to the fact that AI is permeating commerce and culture.” Continue reading CES 2020: The Next Decade Brings the Intelligence of Things

CES 2020: How Keynotes Will Impact the 2020 Conversation

Are CES keynote presentations and conference programs a crystal ball to the future? Do they shape the conversation and influence the trends that will ultimately emerge from the annual tech and innovation gathering that begins this Sunday, January 5 in Las Vegas? Or are they a calculated mix of corporate hype and politics supporting the agenda of the Consumer Technology Association (CTA), owner of CES? In our experience at CES, especially the most recent years, the answer tends to be all of the above. The keynote lineup is remarkable this year for what is not on the stage as much as who is. The new decade dawns with an emphasis on ways to apply technology and innovate on the advances predicted for the past 20 years. Continue reading CES 2020: How Keynotes Will Impact the 2020 Conversation

YouTube, Facebook Step Back From Their SVOD Strategies

Although YouTube made a splash announcing its plans to produce scripted entertainment, the platform is pulling back from that ambition, which it once saw as the tip-of-the-spear for its $12-per-month ad-free YouTube Premium. The arena of Subscription VOD has become more crowded than ever, as Apple, Disney, WarnerMedia’s HBO Max and, next year, NBCUniversal’s Peacock join stalwarts Netflix, Amazon, Hulu and HBO. YouTube chief business officer Robert Kyncl calls the sector “as crowded as L.A. traffic.” Continue reading YouTube, Facebook Step Back From Their SVOD Strategies

Comcast to Invest $2 Billion in Peacock Streaming Service

Comcast chief financial officer Mike Cavanagh announced that the Philadelphia-based telecom giant plans to invest $2 billion in NBCUniversal’s streaming service Peacock during 2020 and 2021, with the expectation that it won’t be profitable for five years. Cavanagh, who spoke at the UBS Global TMT Conference in New York City, added that the spending will represent, at its height, only about 1 percent of Comcast’s annual revenue. Comcast pay-TV subscribers will have free access to Peacock, scheduled to debut in April 2020. Continue reading Comcast to Invest $2 Billion in Peacock Streaming Service

ETC@USC Gears Up For January’s CES 2020 in Las Vegas

When CES 2020 opens on January 7 in Las Vegas, it is almost certain that entertainment will be taking center stage. Where emerging technologies have disrupted media and entertainment on a rollercoaster of change for the past few decades, today’s M&E companies are harnessing technologies, driving innovation, and emerging as disruptors themselves. The days of entertainment as a CES sideshow and a way to light up screens to sell TVs are over. Our team of reporters will be at CES again this year covering the latest news from keynote addresses, product demos and related events. Continue reading ETC@USC Gears Up For January’s CES 2020 in Las Vegas

Netflix Preps For the Onslaught of New Streaming Services

In advance of the debut of Disney+ on November 12, Netflix chief executive Reed Hastings said he admires Disney and plans to subscribe to the new service. In addition to last week’s Apple TV+ launch, WarnerMedia’s HBO Max and NBCUniversal’s Peacock are also set to debut in 2020. Hastings noted that Netflix has always faced streaming competition with YouTube, Hulu and Amazon Prime Video. Predicting that consumers will subscribe to multiple services, he said time spent on each service is the new metric. Continue reading Netflix Preps For the Onslaught of New Streaming Services

Discovery May Target Cord Cutters With Streaming Service

Discovery Inc. revealed yesterday that it is considering a streaming service that would directly offer content from its collection of television channels to U.S. viewers. The company envisions “an opportunity to take content on a broader basis to mount an attack on those who are not existing cable subscribers,” explained CEO David Zaslav during Thursday’s earnings call with Wall Street analysts. Discovery is considering “aggregating all of our content in the U.S. and having something that looks very different.” Such a move would mark a major shift for Discovery, which has been comparatively cautious in providing content to consumers without cable subs. Continue reading Discovery May Target Cord Cutters With Streaming Service

Advertisers Turn to Streaming Services For More User Data

As streaming services proliferate, so does the technology that tracks their viewers. AT&T, Roku, and ad giant Publicis, among others, are harvesting viewers’ email addresses and the devices they use to stream content. Privacy advocates are concerned, with Center for Digital Democracy executive director Jeff Chester calling the practice a “digital daisy chain of data-gathering on viewers.” But advertisers find the opportunity to gather the specific data available with streaming services too appealing to pass up. Continue reading Advertisers Turn to Streaming Services For More User Data

Netflix Remains Confident, Despite Increased Competition

For the second straight quarter, Netflix fell short of its subscriber-growth target. For some, this raises questions about Netflix’s ability to fend off competition in an increasingly crowded market, particularly as traditional media companies continue flooding the space with video-streaming services. On Wednesday, however, Netflix shares rose 8.5 percent based on news that the overall subscriber base did grow in the 3rd quarter, it didn’t lose domestic numbers, and it also saw strong international subscriber growth.

Continue reading Netflix Remains Confident, Despite Increased Competition

Holoride, Ford, Universal Partner for In-Car VR Experience

Tech startup holoride has teamed with Ford Motor Company and Universal Pictures to create an immersive VR experience called “Universal Monsters Presents Bride of Frankenstein holoride.” The complimentary ride is being offered during select dates from October 14 to November 9 at Universal CityWalk Hollywood. “They are rolling it out at the theme park, but it could be featured anywhere because it is GPS-based,” explained ETC’s Phil Lelyveld, who recently previewed the ride with colleague George Gerba. “It adjusts to the location and the route. So it could be a touring experience, could be offered at store openings, etc.” Continue reading Holoride, Ford, Universal Partner for In-Car VR Experience

Quibi Video Platform Inks Deals With ESPN and 60 Minutes

Quibi, the short-form video platform co-founded by Jeffrey Katzenberg and Meg Whitman, signed two new content partners. The Walt Disney Company’s ESPN will provide a daily sports highlights show, which will debut with Quibi’s April launch and be part of that platform’s Daily Essentials. According to Katzenberg, Daily Essentials will curate content and “make it convenient” to viewers. CBS News’ “60 Minutes” will also create “60 in 6,” a version of original news stories condensed into six-minute long episodes specifically for Quibi. Continue reading Quibi Video Platform Inks Deals With ESPN and 60 Minutes

CTA Predicts SVOD, Smart TVs, 5G Will Drive CE Revenue

The Consumer Technology Association (CTA), producers of January’s CES tech confab in Las Vegas, recently projected CE trends for 2020 and beyond after updating its semi-annual U.S. Consumer Sales and Forecasts report. According to Variety Intelligence Platform (VIP), a new division of Variety, key takeaways from the report most relevant to the entertainment industry include subscription video streaming services, smart TVs, 4K tech, gaming and 5G Internet (in addition to related networking options and VR/AR products). CTA anticipates consumer tech retail revenue will reach $415 billion in the U.S. next year, up 5.7 percent from 2018.  Continue reading CTA Predicts SVOD, Smart TVs, 5G Will Drive CE Revenue

TV Execs Push to Include Out-of-Home Viewing in Ratings

Local TV station executives are increasingly aware that viewers watch content on all kinds of devices. Accordingly, NBCUniversal and Hearst have stopped using traditional ratings and switched to total viewer impressions, which will count all the ways a show is viewed. Other local TV groups vowed to do the same by 2020. At the same time, national TV executives also plan to add in those who view shows outside the home, in offices, hotels and the like, into final ratings. Nielsen has long dominated ratings of linear TV viewership. Continue reading TV Execs Push to Include Out-of-Home Viewing in Ratings

NBCUniversal to Launch Peacock Streaming Service in April

In April, NBCUniversal will introduce its streaming service, dubbed Peacock, and join the ranks of other streaming services to debut in the next few months. Apple TV+ will unveil November 1; Disney+ on November 12, and HBO Max from WarnerMedia, also in April. Peacock will have 15,000 hours of content on both its ad-supported and subscription-based services, including complete seasons of some of its most popular shows. In June, said a source, the company paid $500 million to regain rights to “The Office.” Continue reading NBCUniversal to Launch Peacock Streaming Service in April

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