NBC Sports Archives - Page 3 of 3

NBC Offers Live Streaming Online, Planning Mobile for 2015

By Meghan Coyle
December 18, 2014

NBC launched a free 24-hour live broadcast feed over the Internet, which viewers can access if they have a pay TV subscription with certain providers and they live in one of 10 markets across the U.S. Currently, the live feeds can only be viewed on desktop PCs, but NBC plans to add mobile support in early 2015. Other networks, such as ABC and CBS, have launched similar live TV streaming services. NBCUniversal also launched a new campaign to drive viewers to its apps. Continue reading NBC Offers Live Streaming Online, Planning Mobile for 2015

Yahoo Teams with NBC Sports for Sharing Content, Cross-Promotion

By Karla Robinson
December 11, 2012

Yahoo has deals with CNBC and ABC in order to expand the reach of its news content to millions of viewers. The company recently announced a similar agreement with NBC Sports, which is the first such initiative under the new CEO Marissa Mayer.
Yahoo and NBC Sports will cross-promote and share content such as live coverage, Rivals college content, and fantasy sports products.
“Though both sites will maintain editorial independence, the partnership will include collaborations on original Web content that will appear on Yahoo Sports and NBCSports.com and will utilize both company’s popular personalities such as NBC’s Bob Costas and Mike Florio and Yahoo’s Dan Wetzel and Adrian Wojnarowski,” notes The Hollywood Reporter. “Yahoo Sports also will link to and promote the NBC Sports Live Extra streaming player.”
“And Yahoo Sports will become the exclusive fantasy game provider of NBC Sports’ Rotoworld, while Yahoo Sports’ Rivals.com will power recruiting and college sporting news for NBCSports.com and the NBC Sports Regional Networks,” the article continues.
Yahoo says the partnership will help fans access news and analysis in real time, regardless of where they are.
“The complementary nature of this partnership is unmatched in digital sports media,” says Mark Lazarus, NBC Sports chairman. “Through our growing television and digital platforms, the Yahoo Sports partnership dramatically expands the digital reach of NBC Sports around the biggest sporting events. We are committed to continually growing this alliance for the benefit of both parties, our sports-property partners, and, most importantly, sports fans.”