Amazon Unveils NYC Retail Store for 4+ Star Online Products

Amazon has opened a brick-and-mortar retail store, dubbed Amazon 4-star, in New York City’s Soho neighborhood. Amazon 4-star is so named because it will carry goods — starting off with consumer electronics, kitchen, home, toys, books and games — that shoppers have rated with at least four stars, are sold by top sellers or are “new and trending.” This physical retail store joins Amazon’s 12+ bookstores and a few cashierless Go convenience stores, as well as the Whole Foods grocery stores it acquired. Continue reading Amazon Unveils NYC Retail Store for 4+ Star Online Products