Comscore and YouTube have expanded their partnership by integrating Comscore Campaign Ratings (CCR) with YouTube Shorts and In-Feed inventory, making available a range of additional ad data specific to those outlets, across connected TV, mobile and desktop. In the months ahead, the toolkit will also add measurement of Masthead inventory. YouTube has been connected to CCR for standard video inventory and YouTube TV since Q4 2021. YouTube Shorts is a fast-growing part of the Google-owned video ecosystem, averaging over 70 billion daily views, according to YouTube and Comscore. Continue reading YouTube, Comscore Integrate Campaign Ratings with Shorts

Bluesky — Jack Dorsey’s alternative to X (formerly Twitter) — has been quietly ramping up, recently opening for general public sign-ups while adding hashtag support and the ability for users to host their own servers. The company last month appointed Aaron Rodericks to the newly created position of head of trust and safety, a title he held at Twitter before Elon Musk purchased it and decimated the division (which he now co-heads with X CEO Linda Yaccarino). The technical updates will make it easier for users to sort threads for topics of interest and takes a big step toward federation and allowing users to freely move their accounts. Continue reading Bluesky Opens to the Public Ahead of the Presidential Election

Users appear to prefer Meta Platforms’ Threads to Elon Musk’s social platform X, based on the disparity between the number of downloads, which is widening. Globally, Meta’s Instagram spinoff — which has many of the same features as the app formerly known as Twitter — has recently been seeing three times as many daily downloads as X on iOS devices, and more than twice as many from the Google Play app store for Android. The analysis is from intelligence firm Appfigures, which this week lists Threads as No. 2 among all free app downloads, and X at No. 40. As Threads introduces new features, it is also testing a new in-app camera. Continue reading Threads Surpasses X in Downloads, Tests an In-App Camera

In the wake of the recent Vision Pro launch, mostly positive reviews, and (reportedly) selling out of its modest 200,000 unit initial production run, Apple seems to have reignited its appetite for innovation. The company is said to be considering the release of a foldable iPhone after quietly developing the technology since 2018. A sticking point for the design-oriented firm may be the “ubiquitous foldable crease,” which has pundits speculating that Apple’s debut entry won’t hit the market before 2026. Early reports suggest the company is pursuing a clamshell form factor that folds lengthwise. Continue reading Is Foldable iPhone What’s Next for Apple After the Vision Pro?

Qualcomm reported revenue of $9.9 billion for the quarter ending in December, a 5 percent increase year-over-year. The company tallied $6.69 billion in sales of handset chips during the three-month period, up 16 percent over the prior year’s $5.7 billion, marking a turnaround after two years of declines. The quarter marked the beginning of shipments of the Snapdragon 8 Gen 3 chip, designed for mobile generative AI, and its adoption by OEMs and manufacturers including Samsung for its new Galaxy S24 lineup. Qualcomm also announced it will continue selling 5G modem chips to Apple. Continue reading Qualcomm Earnings: All-In on XR, Smartphone Chips Rebound

Instagram’s Threads app, an X competitor designed for sharing text updates and joining public conversations, is now gaining traction after an inconsistent 2023. New data from app intelligence firm Appfigures reveals that Threads is growing, tripling its number of downloads month-over-month in December, positioning it as one of the Top 10 most downloaded apps for Apple’s App Store and the Google Play Store. Ahead of Threads in downloads for December were popular apps such as Instagram, TikTok, Facebook and WhatsApp (Instagram took over the No. 1 spot from TikTok). Meanwhile, X continues to decline. Continue reading Instagram Threads Reaches the Top of App Store Downloads

The Browser Company, which last year issued an iPhone web browser called Arc, has now released Arc Search, which combines artificial intelligence functionality. The five-year-old New York-based company is stressing speed and an absence of clutter for its new search experience, which it concedes is still in “the earliest stages.” The main Arc Search feature is the AI-powered “Browse for Me,” which compiles results from at least six different sources into a summarized presentation informed by models from OpenAI and others. Basically, Browse for Me builds a mini webpage instead of just returning links with abstracts. Continue reading Browser Company’s Arc Search Uses AI to Upgrade Browsing

New York has become the first city in the nation to designate a public health crisis with regard to use of social media by young children. In a State of the City address, Mayor Eric Adams name-checked TikTok, YouTube and Facebook, calling them (and “companies like” them) “addictive and dangerous.” Adams referenced last week’s advisory from the city’s Department of Health as “officially designating social media as a public health crisis hazard in New York City.” The advisory urges adults to establish “tech free times” for kids, and delay smartphone access until age 14. Continue reading New York City Classifies Social Media a ‘Public Health Threat’

The Asus ROG Phone 8 series — demonstrated at CES 2024 in Las Vegas last week — is generating excellent reviews for its gaming capabilities and additional praise for its functionality as a smartphone. The devices start at $1,100 and tick up to an entry level of $1,500 for the ROG Phone 8 Pro. Asus calls the ROG Phone 8 series “the biggest redesign in its history,” and says it has evolved from just a gaming phone into a device suitable for streamers and content creators. At the heart of that is Qualcomm’s Snapdragon 8 Gen 3 Mobile Platform, supported by 8,533 Mbps LPDDR5X RAM and UFS 4.0 storage. Continue reading CES: The Asus ROG Phone 8 Series Highlights Mobile Gaming

During this week’s Unpacked event, Samsung introduced Galaxy AI, a suite of artificial intelligence tools designed for the new Galaxy S series smartphones — the Galaxy S24, Galaxy S24+, and Galaxy S24 Ultra. “AI amplifies nearly every experience on the Galaxy S24 series,” including real-time text and call translations, a powerful suite of creative tools in the ProVisual Engine and a new kind of “gestural search that lets users circle, highlight, scribble on or tap anything onscreen” to see related search results. The AI enhancements are largely enabled by a multiyear deal with Google and Qualcomm. Samsung also debuted a wearable accessory, the Galaxy Ring. Continue reading Unpacked: Samsung Intros Galaxy AI with Next Gen S Phones

Taiwanese tech powerhouse MSI (Micro-Star International) has a new handheld gaming device called the Claw that uses an Intel Core Ultra 5 or 7 chip and Intel Arc graphics, making it among the most powerful portable PC gaming devices on the market. The device breaks from tradition, as competing mobile game units like the Steam Deck, the Asus ROG Ally and the Lenovo Legion Go all use AMD chipsets. The MSI system — demonstrated at CES 2024 in Las Vegas — is expected to be priced between $699 to $799 in a trio of configurations when it hits the market in February or March. Continue reading CES: MSI Claw Is First Gaming Handheld with Intel Core Ultra

Google and Samsung have joined forces to make file sharing between Android devices easier and quicker. The companies have unified Google’s Nearby Share and Samsung’s Quick Share, “bringing the best of our sharing solutions together into a singular cross-Android solution under the Quick Share name,” and introducing the new utility across the entire Android ecosystem. “We’ve integrated the experiences and created the best default, built-in option for peer-to-peer content sharing across all types of devices in the Android and Chromebook ecosystems,” Google said at CES 2024 in Las Vegas. Continue reading CES: Google and Samsung Simplify File Sharing with Android

Santa Monica-based AI startup Rabbit Inc. is offering a virtual assistant in the form of a pocket device that the company says can improve upon mobile phones by learning to use your apps and running them for you. Heavily publicized at CES 2024 in Las Vegas this week, the initial run of the company’s r-1 units had as of Tuesday sold out at $199 each. The retro-looking device with a 2.88-inch touchscreen is continuing to take preorders; shipments are scheduled to begin in late March. The company says its proprietary Rabbit OS is the first operating system built on a Large Action Model (LAM) foundation. LAMs are LLMs trained on datasets of actions and consequences. Continue reading CES: Rabbit Launches AI-Powered Pocket Controller for Apps

Xreal, the Chinese XR company formerly known as Nreal, debuted its Air 2 Ultra AR glasses at CES 2024 this week in Las Vegas, with the $699 item scheduled to ship to U.S. buyers in March, crowding the February 2 release date Apple just announced for its $3,500 Vision Pro mixed reality headset. Though currently aimed at developers, who can preorder now, the Air 2 Ultra will be available for purchase online from Xreal to anyone in France, Germany, Italy, Japan, Korea, the Czech Republic, the Netherlands and the UK, in addition to China and the United States. Continue reading CES: Xreal Offers Spatial Computing with Air 2 Ultra for $699

The technology sector had a tough 2023. During a CES session in Las Vegas yesterday, Circana Vice President Paul Gagnon and Circana Industry Analyst Ben Arnold revealed the details of what they’ve been tracking over the last year, noting both areas of decline and “pockets of growth.” They encouraged tech vendors to look for innovative ways to sell products, targeting consumers via age group and income bracket as well as looking at geographic zones such as Mexico that are experiencing growth. The good news, they stressed, was the return of growth in the latter half of 2023. Continue reading CES: Circana Foresees an Increase in Tech Spending in 2024