Ten months after its preview, OpenAI has officially released a Sora video model called Sora Turbo. Described as “hyperrealistic,” Sora Turbo generates clips of 10 to 20 seconds from text or image inputs. It outputs video in widescreen, vertical or square aspect ratios at resolutions from 480p to 1080p. The new product is being made available to ChatGPT Plus and Pro subscribers ($20 and $200 per month, respectively) but is not yet included with ChatGPT Team, Enterprise, or Edu plans, or available to minors. The company explains that Sora videos contain C2PA⁠ metadata indicating that they were generated by AI. Continue reading OpenAI Releases Sora, Adding It to ChatGPT Plus, Pro Plans

Hailuo, the free text-to-video generator released last month by the Alibaba-backed company MiniMax, has delivered its promised image-to-video feature. Founded by AI researcher Yan Junjie, the Shanghai-based MiniMax also has backing from Tencent. The model earned high marks for what has been called “ultra realistic” video, and MiniMax says the new image-to-video feature will improve output across the board as a result of “text-and-image joint instruction following,” which means Hailuo now “seamlessly integrates both text and image command inputs, enhancing your visuals while precisely adhering to your prompts.” Continue reading MiniMax’s Hailuo AI Rolls Out New Image-to-Video Capability

Backed by Alibaba and Tencent, Chinese startup MiniMax has launched a new text-to-video model called Hailuo AI that is quickly gaining traction on social media based on its impressive capabilities, with comments ranging from “fantastical” to “hyper-realistic.” The free, web-based tool has already triggered videos that have gone viral, despite the current limitation of only 6-second clips. However, an image-to-video model is reportedly coming soon, in addition to a version 2 that promises longer video duration and improved motion. Unlike the Jimeng AI text-to-video model that was issued by ByteDance last month, the MiniMax technology is available outside of China. Continue reading Hailuo AI: China’s MiniMax Releases Free Text-to-Video App

New York-based AI startup Runway has made its latest frontier model — which creates realistic AI videos from text, image or video prompts — generally available to users willing to upgrade to a paid plan starting at $12 per month for each editor. Introduced several weeks go, Gen-3 Alpha reportedly offers significant improvements over Gen-1 and Gen-2 in areas such as speed, motion, fidelity and consistency. Runway explains it worked with a “team of research scientists, engineers and artists” to develop the upgrades but did not specify where it collected its training data. As the AI video field ramps up, current rivals include Stability AI, OpenAI, Pika and Luma Labs. Continue reading Runway Making Gen-3 Alpha AI Video Model Available to All

The world’s first AI-powered movie camera has surfaced. Still in development, it aims to enable filmmakers to turn footage into AI imagery in real time while shooting. Called the CMR-M1, for camera model 1, it is the product of creative tech agency SpecialGuestX and media firm 1stAveMachine, with the goal of providing creatives with a familiar interface for AI imagemaking. It was inspired by the Cine-Kodak device, the first portable 16mm camera. “We designed a camera that serves as a physical interface to AI models,” said Miguel Espada, co-founder and executive creative technologist at SpecialGuestX, a company that does not think directors will use AI sitting at a keyboard. Continue reading New Prototype Is the World’s First AI-Powered Movie Camera

Toys R Us is the first company to use OpenAI’s generative video platform Sora to produce a commercial, or what is being described as a “brand film.” With a running time of 1:06, the spot depicts company founder Charles Lazurus as a young boy, “envisioning his dreams” for the toy store and mascot Geoffrey the Giraffe. It was co-produced and directed by Los Angeles creative agency Native Foreign co-founder Nik Kleverov, who has alpha access to the pre-release Sora. Toys R Us says that from concept to completed video, the project came together in just a few weeks to premiere at the 2024 Cannes Lions International Festival of Creativity. Continue reading Toys R Us and Native Foreign Create Ad Using OpenAI’s Sora

Northern California startup Luma AI has released Dream Machine, a model that generates realistic videos from text prompts and images. Built on a scalable and multimodal transformer architecture and “trained directly on videos,” Dream Machine can create “action-packed scenes” that are physically accurate and consistent, says Luma, which has a free version of the model in public beta. Dream Machine is what Luma calls the first step toward “a universal imagination engine,” while others are calling it “powerful” and “slammed with traffic.” Though Luma has shared scant details, each posted sequence looks to be about 5 seconds long. Continue reading Luma AI Dream Machine Video Generator in Free Public Beta