By
Paula ParisiSeptember 5, 2025
Apple is reportedly working on an AI-powered search tool that would initially be integrated with Siri and eventually added to the Safari browser and Spotlight, a search app launched from the iPhone home screen. Known internally as World Knowledge Answers, it is expected to debut next spring, possibly with help from Google, which is said to have built a model to power Apple’s AI search. Google is a longtime Apple partner, providing the default search engine for Apple devices. The move is intended to make Apple’s search offerings more competitive with products from OpenAI and Perplexity. Continue reading Apple Said to be Working with Google on AI-Powered Search
By
Paula ParisiAugust 26, 2025
Google is adding subscription-based agentic features to AI Mode, a Google Search function that lets users query complex questions verbally or with a text interface. AI Mode now answers multipart requests, like researching a dinner reservation at a set time for a specific number of people and with food preferences or dietary restrictions, responding in real time. The feature personalizes responses by drawing on past conversations and has a new “share” button that can circulate information, allowing others to jump in on the conversation. Google is expanding the global availability of AI Mode, which launched in the U.S. in May. Continue reading Google Adds Paid Features to AI Mode, Now in 180 Countries
By
Paula ParisiJuly 29, 2025
Google has added a new AI search tool called Web Guide. A Google Search Labs experiment, Web Guide will “intelligently organize” results pages according to specific aspects of the user’s query. Web Guide implements a custom version of Gemini AI “to better understand both a search query and content on the web” for what Google calls a “more powerful” search that enhances discovery of more on-point but obscure pages. Like AI Mode, a Google Labs experiment launched in March, Web Guide uses a query fan-out technique, “issuing multiple related searches to identify the most relevant results.” Continue reading Web Guide Is Google Search Labs Latest Gemini Experiment
By
Paula ParisiJuly 25, 2025
Alphabet reported a 14 percent year-over-year revenue increase to $96.4 billion, propelled largely by growth in the Google Cloud and Google Search divisions. Artificial intelligence had a significant impact across the board, including in spending. Capital expenditure is expected to be roughly $85 billion in 2025, compared to $52.5 billion in 2024. Google Cloud generated $13.6 billion in Q2, up 32 percent from the same period last year. Advertising sales totaled $71.3 billion for the quarter, a 10.4 percent improvement from the year earlier frame. Google Search, which is integral to advertising sales, was up 11.7 percent. Continue reading Q2 Revenue Hits $96B as Google Invests in AI Search, Models
By
Paula ParisiJune 30, 2025
Google is launching Offerwall, which is designed to help publishers monetize by letting them offer their customers options as to how they would like to pay for content. “People might decide to watch a short ad, complete a quick survey or pay in micropayments,” Google explains, adding that “publishers can even add their own options, like newsletter sign-ups.” The choices aim to both empower audiences while supporting publishers to help ensure diverse content remains available to everyone. After testing Offerwall with more than 1,000 publishers, it is now available in Google Ad Manager. Continue reading Google Launches Offerwall Ad Manager to Support Publishers
By
Paula ParisiJune 25, 2025
Google has launched Search Live with voice-input, a two-way conversational query function for exploring online resources. Presently available via the Google app for Android and iOS to U.S. users enrolled in Google Labs’ AI Mode experiment, Search Live is designed to handle complex, multi-part questions. Google suggests the new feature is “perfect for when you’re on the go or multitasking, like if you’re packing for a trip.” The discursive voice feature follows Google’s general rollout of AI Mode, recently launched to compete against products such as OpenAI’s ChatGPT Search and Perplexity AI. Continue reading Google Search Live Features Conversational Voice Capability
By
Paula ParisiJune 17, 2025
Google is testing podcast-like audio search summaries generated by AI. Audio Overviews uses Google’s latest Gemini models to generate “quick, conversational audio overviews for certain search queries.” It can be enabled through Google Labs, the company’s public-facing portal to AI experiments. An Audio Overview “can help you get a lay of the land, offering a convenient, hands-free way to absorb information,” Google says, noting that the feature displays search results “right within the audio player” to make it easy to delve further. Google already had AI audio summaries in NotebookLM and Gemini. Like those, Search features AI discussion “hosts.” Continue reading Google Is Testing ‘Hosted’ GenAI Audio Summaries in Search
By
Paula ParisiJune 3, 2025
An internal OpenAI document revealed as part of a discovery demand in the U.S. Justice Department’s antitrust case against Google reveals OpenAI’s plan to turn ChatGPT into the public’s primary Internet interface. Although heavily redacted, the document effectively reveals OpenAI’s goal is to have ChatGPT replace Google Chrome and Search with an “AI super assistant that deeply understands you and is your interface to the Internet.” Aside from bolstering Google’s position that it has competition and is not an impregnable monopoly, the information contained therein provides an in-depth look at OpenAI’s roadmap. Continue reading OpenAI Seeks to Make ChatGPT New Gateway to the Internet
By
Paula ParisiMay 22, 2025
Google is launching AI Mode for its search platform, an interactive tool that functions much like a chatbot, allowing users to fine-tune queries with follow-up prompts. In the next few weeks, an AI Mode tab will appear in Google Search and in the Google app search bar. Following the introduction of AI Overviews last year, the company began experimenting with AI Mode early this year. “As we’ve rolled out AI Overviews, we’ve heard from power users who want an end-to-end AI Search experience,” explains Google in detailing the evolution of AI Mode. The new tool will also test various ad placements. Continue reading Google Is Reimagining Search with Launch of AI Mode in U.S.
By
Paula ParisiApril 30, 2025
YouTube is testing a new AI Overviews feature for search and discovery powered by Gemini. A “small number” of YouTube Premium subscribers in the U.S. will notice a video results carousel popping up for some English-language search queries. The feature taps AI to highlight clips from videos deemed most helpful for a particular search. Initially, the feature will appear in response to practical inquiries, aiming for a more helpful response to things like product inquiries and requests for information about a place or activity. The idea is to provide quick highlights from several videos. Continue reading YouTube Testing Gemini-Powered AI Overviews for Searches
By
Paula ParisiMarch 17, 2025
Google has begun rolling out an updated Gemini 2.0 Flash Thinking Experimental reasoning model that is faster and supports new features like file upload. The model, which is trained to break down prompts into a series of steps for more indepth responses, will now power Google Deep Research, replacing Gemini 1.5 Pro, and broadening its access so “anyone will be able to try it across the globe in 45-plus languages,” according to Google. Previously Deep Research was only available to subscribers paying $20-per-month for Google One AI Premium. Deep Research is a sort of AI assistant that searches the web, synthesizing information. Continue reading Google Updates Gemini App, Makes It Available to All for Free
By
Paula ParisiMarch 10, 2025
Google has added Gemini Embedding to its Gemini developer API. This new experimental model for text translates words, phrases and other text inputs into numerical representations, otherwise known as embeddings, which capture their semantic meaning. Embeddings are used in a wide range of applications including document retrieval and classification, potentially reducing costs and improving latency. Google is also testing an expansion of its AI Overviews search feature as part of a Gemini 2.0 update. Called AI Mode, it helps explain complex topics by generating search results that use advanced reasoning and thinking capabilities. Continue reading Google Updates AI Search and Intros Gemini Text Embedding
By
Paula ParisiJanuary 7, 2025
YouTube has partnered with Creative Artists Agency to develop technology that will help celebrities identify and remove deepfake videos created by AI to exploit their images. YouTube announced the tech in September and has now gained CAA’s support in the form of “critical feedback to help us build our detection systems and refine the controls.” In exchange, “several of the world’s most influential figures will have access to early-stage technology designed to identify and manage AI-generated content that features their likeness, including their face, on YouTube at scale,” the streamer announced. CAA’s clients includes celebrity talent spanning acting, music and sports. Continue reading CAA to Help YouTube Develop an AI Deepfake Removal Tool
By
Hank GerbaDecember 16, 2024
Google has introduced Gemini 2.0, the latest version of its multimodal AI model, signaling a shift toward what the company is calling “the agentic era.” The upgraded model promises not only to outperform previous iterations on standard benchmarks but also introduces more proactive, or agentic, functions. The company announced that “Project Astra,” its experimental assistant, would receive updates that allow it to use Google Search, Lens, and Maps, and that “Project Mariner,” a Chrome extension, would enable Gemini 2.0 to navigate a user’s web browser to complete tasks autonomously. Continue reading Google Releases Gemini 2.0 in Shift Toward Agentic Era of AI
By
Paula ParisiDecember 11, 2024
Reddit has launched a new AI-powered search tool called Reddit Answers. Reddit is already appearing regularly in Google Search returns. The new interface provides a way users can utilize a conversational model to get answers directly from the social platform. “Once a question is asked, curated summaries of relevant conversations and details across Reddit will appear, including links to related communities and posts,” according to Reddit. Whether users will want to skip their usual go-to search engines in favor of querying Reddit alone could have long term ramifications for the 19-year old social platform, which went public in 2023. Continue reading ‘Reddit Answers’ Wants to Gain More Users Searching In-App