Facebook Targets E-Commerce with Updated Instagram Shop

Facebook debuted a major redesign of its Instagram Shop platform, which had already been accessible from a button in the Explore tab but now offers more functionality. The new version of Instagram Shop will first be available in the U.S., with a global rollout “in the coming weeks” said the company. In Shop, consumers will find special collections, a “Suggested for You” section and curated offerings from Instagram’s @Shop account. A double arrow symbol means the user can buy the product without leaving the app. The move is seen as Facebook’s stronger push into e-commerce. Continue reading Facebook Targets E-Commerce with Updated Instagram Shop

Facebook Debuts Payments System For Its Platform, Apps

Facebook unveiled Facebook Pay, a system to enable payments across its own platform as well as Messenger, Instagram and WhatsApp. The user will be able to send money to people, shop and donate to fundraisers. According to the company, Facebook Pay, which is completely separate from the company’s newly released Calibra wallet and Libra cryptocurrency network, is built on “existing financial infrastructure and partnerships.” Facebook Pay for Facebook and Messenger will debut in the U.S. this week. Continue reading Facebook Debuts Payments System For Its Platform, Apps