Warner Bros. Discovery’s streaming platform Max will soon introduce 24/7 live news from CNN as part of an open beta in the U.S. that will experiment with new features and content while seeking feedback from subscribers. CNN Max plans to launch on September 27 with programming from CNN US, CNN International and original programming produced for Max. News programming and original series will be available across all Max packages, which includes Max With Ads, Max Ad-Free and Max Ultimate Ad-Free. The beta test will be evaluated and fine-tuned “before being rolled out more broadly,” according to WBD. Continue reading Max Will Offer CNN News Content for Its Streaming Audience

Charlie Ergen, founder and chairman of the Dish and EchoStar satellite broadband companies is merging the two units in an all-stock deal he says will better position his empire to compete with AT&T and Verizon in the market for next-generation wireless services. Dish, which operates Boost Mobile, currently has a deal with T-Mobile for 5G. FactSet places Dish’s current market value at just above $4 billion and EchoStar at nearly $2 billion. “This is a strategically and financially compelling combination that is all about growth and building a long-term sustainable business,” said Ergen. Continue reading Dish, EchoStar to Merge in Play for Next-Gen Wireless Market

As Microsoft ushers in Kya Sainsbury-Carter to head its $18 billion digital advertising business, Bing Chat is joining her at center stage. The company has plans for generative AI to transform the category, including with paid links in chat results. Since February the company has been testing ads in Bing Chat searches. Microsoft hasn’t disclosed how many people are using the new Bing with AI chat, nor how many ads it has served. Bing Chat’s responses include footnoted links to resources amplifying the information in the chatbot’s conversational answers, but sometimes it links to paid search ads. Continue reading Microsoft’s Bing Chat Powers a New Approach to Advertising

T-Mobile has agreed to purchase Ka’ena Corp., whose subsidiaries include the Mint Mobile prepaid wireless brand in which actor Ryan Reynolds holds a 25 percent stake, in a deal worth up to $1.35 billion. Terms of the agreement include celebrity spokesman Reynolds continuing in his creative role at Mint, while co-founders David Glickman and Rizwan Kassim remain onboard to manage the brands, which include the Ultra Mobile international wireless offering and wholesaler Plum. Under Glickman and Kassim those adjuncts “will generally operate as a separate business unit,” according to T-Mobile. Continue reading T-Mobile Will Pay Up to $1.35B for Mint Mobile Owner Ka’ena

Disney touted its capabilities this week at the company’s Tech & Data Showcase for advertisers, part of the company’s Road to the Upfront. Among the disclosures, Disney in April will begin adding some Hulu ad-targeting capabilities to Disney+, with Hulu’s “full suite of ad products and services” available throughout the entire Disney streaming portfolio by July. Since last year Hulu has been deploying a proprietary ad server Disney is said to have built from the ground up, putting it to work on the ad-supported Disney+ Basic tier launched in December. Continue reading Disney Announces Plans for Its Proprietary Ad Delivery Stack

Cord-cutting among U.S. consumers hit record highs in Q3, according to research firm MoffettNathanson, which reports total pay TV subscriptions dropped by 6.3 percent in the July through September period, up from a 5.2 percent decline in Q3 2021, and slightly ahead of the 6.2 percent contraction of Q2 this year. MoffettNathanson defines “pay TV” as paid subscription services, including from cable and satellite operators in addition to vMVPDs packaged through companies like Verizon and AT&T. The Q3 loss totaled roughly 655,000 subscribers, as compared to 617,000 from the same period last year, and 91,000 in Q3 2020. Continue reading Report: Cord-Cutting Translates to New Low for Pay TV in Q3

Warner Bros. Discovery saw streaming subscriptions grow to almost 95 million globally in Q3 across HBO, HBO Max and Discovery+, propelled largely by “House of the Dragon,” the hotly anticipated “Game of Thrones” prequel. The buoyant performance prompted WBD CEO David Zaslav to announce on the earnings call that the company has accelerated the U.S. launch for the new streaming platform that combines HBO Max and Discovery+ to spring, rather than waiting until summer 2023 as originally planned. The growth translates to 2.8 million HBO, HBO Max and Discovery+ subscriptions added from Q2 to Q3 — 500,000 of them domestically. Continue reading Warner Bros. Discovery Adds Nearly 3 Million DTC Subs in Q3

Ad tech company DoubleVerify is launching the DV Attention Lab, a new measurement system designed to provide advertisers with more accurate engagement data, an alternative to cookies that the company says will help prevent third-party fraud. More than 50 data points power DoubleVerify’s Authentic Attention metrics, which analyzes ad exposure and consumer response analyzing campaign effectiveness in real time. “Disruption from regulatory shifts to cookie deprecation is hindering how brands can use existing tools. With that in mind, we are confident that privacy-friendly attention metrics will become the industry’s new performance currency,” DoubleVerify CEO Mark Zagorski says. Continue reading DoubleVerify Offers Brands New Way to Measure Campaigns

Google debuted its new flagship smartphones, the Pixel 7 and Pixel 7 Pro, powered by updated Tensor G2 processors. The company also showcased a new Pixel Watch with built-in Fitbit. The devices were touted at Thursday’s Made by Google event in Brooklyn, following months of leaks after a developer conference preview in May. The phones run on the updated Android 13, which was rolled out to the Pixel 6 in August. The new gear ships October 13, and Google says the new phones pack five years of security updates. With 8GB of RAM, the entry level Pixel 7 phone costs $599, while Pixel 7 Pro pricing starts at $899 with 12GB of RAM (with configurations up to 512GB). Continue reading Google Unveils Its First Smartwatch and New Pixel 7 Phones

Dish Network posted a Q2 subscriber loss in both the satellite TV sector and among customers of its virtual multichannel video programming distributor Sling TV. Sling shed 257,000 traditional satellite video subs while Dish lost 202,000 net satellite subscribers. Regarding Sling TV, the vMVPD lost subscribers for the third consecutive quarter, down 55,000 in Q2, a marked improvement over Sling’s Q1 net loss of 234,000 subs. Dish ended Q2 with 7.79 million satellite TV subscribers, while Sling closed the April through June period with about 2.19 million customers. Meanwhile, Dish announced its Boost Infinite postpaid wireless service will launch later this year. Continue reading Dish Loses Subscribers in Q2, Preps Launch of Boost Infinite

Thousands of customers have built data platforms using a combination of Microsoft and Oracle technology over the years. Now, the duo is deepening the relationship with the rollout of Oracle Database Service for Microsoft Azure. The new offering lets Microsoft Azure customers access and monitor enterprise-grade Oracle Database services in the Oracle Cloud Infrastructure (OCI) with a friendly user interface. Those creating new Azure installations or working within existing configurations can migrate or connect to high-performance Oracle Database services such as Autonomous Database running on OCI. Continue reading Oracle, Microsoft Partner on Multi-Cloud Database Services

With efforts to fill the vacant FCC seat and tilt the commission back to a Democratic majority, the Senate is poised to try an alternate path to realizing the party’s longtime goal of restoring net neutrality rules. Championed by Senators Ed Markey (D-Massachusetts) and Ron Wyden (D-Oregon), the Net Neutrality and Broadband Justice Act proposes to reclassify broadband as a telecommunications service, which would open up companies including AT&T and Verizon to stricter FCC oversight. Internet service providers would be prevented from blocking or throttling content, while pricing and privacy would also receive scrutiny. Continue reading Proposed Legislation Drafted to Restore Net Neutrality Rules

After much speculation, Netflix has revealed it has chosen Microsoft to help with configuring and launching an ad-supported subscription tier. Netflix announced plans for the new tier in April, explaining that a partner might be brought in to accelerate the effort and fuel innovation. Microsoft will supply ad-placement technology and ads served on Netflix will be exclusively booked through the Microsoft platform. “Microsoft offered the flexibility to innovate over time on both the technology and sales side, as well as strong privacy protections for our members,” Netflix COO Greg Peters explained in a statement. Continue reading Netflix Names Microsoft as Sales and Tech Partner for Ad Tier

The Biden Administration has secured private sector commitments designed to provide free or reduced-rate Internet to American families. As part of the Bipartisan Infrastructure Law, the Affordable Connectivity Program (ACP) allows tens of millions of U.S. households to lower their monthly bills or sign-up for new service. Among the 20 leading Internet providers participating in the plan, which reaches more than 80 percent of the population, are AT&T (Spectrum), Comcast (Xfinity) and Verizon. The list also includes smaller rural providers such as Jackson Energy Authority in Tennessee and Comporium in North Carolina. Continue reading New Federal Program to Make Internet Access Available to All

AT&T’s Q1 quarterly earnings — the last to include results for WarnerMedia, which was offloaded to Discovery in early Q2 — reported good news about HBO Max and HBO, which AT&T said ended Q1 with global subscribers totaling 76.8 million, an increase of 12.8 million year-over-year, and a 3 million subscription increase from Q4 of last year. AT&T also disclosed that WarnerMedia’s Q1 operating income fell to $1.3 billion, a 32.7 percent decline year-over-year. Diminished WarnerMedia earnings were attributed in part to “investments incurred in launching CNN+,” which new owner Discovery announced will cease operations as of April 30. Continue reading AT&T Announces Subscription Growth for HBO and HBO Max