New App Leverages AR to Let Users Dance with Music Stars

The stage appearance of a Tupac Shakur hologram at the 2012 Coachella Valley Music and Arts Festival marked the beginning of the music industry’s fascination with the new tech. Now, augmented reality startup 1RIC convinced five artists to dance and pose, surrounded by 106 cameras. The resulting 3D images of these performers reside on Jadu, 1RIC’s app, which consumers can use to create their own videos of themselves dancing with the stars. Chief executive Asad Malik said Jadu is an effort to make 3D holograms more accessible. Continue reading New App Leverages AR to Let Users Dance with Music Stars