Adobe is plunging into the world of generative AI with Adobe Sensei GenAI, designed to leverage multiple large language models across the Adobe Experience Cloud and the real-time data management framework known as the Adobe Experience Platform. Adobe Firefly is the company’s new suite of creative generative AI models for the cloud. Its first two products are a text-to-image generator and an effects generator for typeface. Adobe is touting its image-creator as “designed to generate content safe for commercial use” in that the AI model was trained only on licensed or out-of-copyright work and shouldn’t expose users to liability. Continue reading Adobe Sensei GenAI Offers Firefly Image-Generator, Text FX

Epic Games introduced Unreal Engine 5.2 at GDC 2023, demonstrating new levels of photorealism and physics designed to facilitate the creation of real-time interactive worlds for the metaverse. Procedural content generation tools and a material framework called Substrate for intricate surfaces with detailed refraction and reflection are new to the 5.2 preview build, available now at the Unreal Engine Marketplace and on GitHub. The economy around Unreal Editor for “Fortnite” has expanded to include a new revenue-sharing plan that lets creators keep 40 percent of funds generated from “islands” they create for the popular game. Continue reading Epic Debuts Unreal 5.2 and Expands ‘Fortnite’ Profit-Sharing