Amazon Has Ad Surge, Looks to Better LLM to Power Alexa

Amazon is giving Alexa an AI update, with a “more generalized and capable” large language model in development to power the device, CEO Andy Jassy told investors on the company’s Q1 earnings call. While Jassy addressed updates to the company’s AI and machine learning tech that is now facing increased competition, it was actually advertising that gave the company bragging rights this quarter. Amazon’s ad products had 21 percent revenue growth year-over-year, totaling $9.5 billion. As many digital companies struggle to maintain ad momentum in a restrained market, the results are impressive. Continue reading Amazon Has Ad Surge, Looks to Better LLM to Power Alexa

U.S. Agencies Join Global Coalition in Secure Software Push

The U.S. and a coalition of international government agencies have issued joint guidance that aims to get software companies to heighten security for their products. “Shifting the Balance of Cybersecurity Risk: Principles and Approaches for Security-by-Design and -Default” takes the position that today’s software is insecure by default and it is the customer’s burden to take steps to make it safe. Manufacturers should make their products safe before they ship by taking steps including deprecating the “default password,” writing their programs using only secure coding languages, providing free patches and setting up vulnerability reporting programs. Continue reading U.S. Agencies Join Global Coalition in Secure Software Push

Amazon Intros GenAI Service Bedrock and Its Own Titan LLM

Amazon is offering a new service called Bedrock that offers foundation models from AI21 Labs, Anthropic, Stability AI and Amazon, which is introducing two of its own models under its new brand, Titan. The models, which are accessible via API, will allow customers to build and scale generative AI-based applications using pre-trained, off-the-shelf systems that can be customized. Amazon’s Titan line includes a generative LLM that outputs text, the other is an embeddings LLM that translates text to numeric representations that carry the semantic meaning of the text. Embeddings are typically helpful when bridging concepts, like words and images. Continue reading Amazon Intros GenAI Service Bedrock and Its Own Titan LLM

Elon Musk Announces New Artificial Intelligence Venture X.AI

Tech billionaire Elon Musk has formed a new artificial intelligence company called X.AI Corp., which was reportedly incorporated in Nevada on March 9. Analysts are suggesting that Musk will use the new company to help launch the “everything app” called X that he’s referred to numerous times. Most media reports have also focused on the startup as a potential rival to OpenAI, a company Musk helped found. For now, X.AI has a handful of staff and 10,000 Nvidia GPUs, but the joint chief of Tesla and Twitter is said to be busy assembling investors and recruiting AI researchers and engineers. Continue reading Elon Musk Announces New Artificial Intelligence Venture X.AI

Walmart Leans into AI, Retools Site to Compete with Amazon

Walmart has rolled out a new online look in a bid to catch up with Amazon, simultaneously advancing its conversational AI capabilities using OpenAI’s GPT-4 and Google’s BERT. Starting last year, generative AI has reportedly been a major initiative of the Arkansas-based retailer in key areas including search, supply chain management and virtual shopping, although it is only now that the company is emphasizing the tools to customers by expanding its offerings like Text to Shop. The text- or voice-activated way to add items to Walmart.com shopping carts is one of nearly two dozen conversational AI experiences at Walmart. Continue reading Walmart Leans into AI, Retools Site to Compete with Amazon

AMERICA Act Proposes to Curtail Big Tech’s Ad Dominance

A bipartisan Senate group is supporting a bill aimed at reducing the online advertising dominance of Big Tech platforms like Google, Meta and others. Introduced last week by Mike Lee (R-Utah) and championed by Elizabeth Warren (D-Massachusetts), the AMERICA Act — short for Advertising Middlemen Endangering Rigorous Internet Competition Accountability Act — the bill prohibits companies that “process more than $20 billion in digital ad transactions” from owning multiple parts of the digital ecosystem presenting the advertisements. Proponents say the AMERICA Act could radically reshape the advertising framework that underpins the Internet economy. Continue reading AMERICA Act Proposes to Curtail Big Tech’s Ad Dominance

Amazon Opens Low-Power Sidewalk Network to Developers

Amazon has opened Sidewalk, its low-power, wide-area network (LPWAN), to developers. Introduced in 2019, Amazon’s early focus was using Sidewalk to optimize Ring cameras and Level smart locks. The company quietly extended coverage to what it says is 90 percent of the U.S. population, and indicates it is now ready to connect “the next billion devices.” Sidewalk can be useful for a multitude of IoT devices that need Internet connectivity yet can’t always rely on a robust four-bar signal, or just don’t require a lot of bandwidth or power. Continue reading Amazon Opens Low-Power Sidewalk Network to Developers

Apple Reportedly Allocates $1 Billion for Theatrical Releases

Apple plans to spend $1 billion a year on theatrical release films, according to Bloomberg, which say the move is “part of an ambitious effort to raise its profile in Hollywood and lure subscribers to its streaming service.” The films will reportedly play in theaters for at least one month before debuting on Apple TV+. Martin Scorsese’s crime drama “Killers of the Flower Moon,” starring Leonardo DiCaprio, and Ridley Scott’s historical drama “Napoleon,” are among the Apple-funded projects expected to be released in “thousands of theaters,” though Apple still hasn’t finalized distribution arrangements. Continue reading Apple Reportedly Allocates $1 Billion for Theatrical Releases

FTC Demands Info from Tech Firms in Fight Against Ad Fraud

The Federal Trade Commission is cracking down on fraudulent tech advertising, which escalated substantially during the COVID-19 pandemic, issuing orders to eight social media and video streaming platforms seeking information on commercial practices that are deceptive or expose consumers to false health-care products, financial scams and counterfeit or fake goods. The action compels services including Meta Platforms’ Instagram, Alphabet’s YouTube, ByteDance’s TikTok and Amazon’s Twitch to provide answers in 45 days so the FTC can analyze their practices. In addition to fact-finding, the order is intended to pressure the companies to self-regulate. Continue reading FTC Demands Info from Tech Firms in Fight Against Ad Fraud

ETC Releases Next Section of Virtual Production White Paper

The Entertainment Technology Center@USC has released the second installment of its case study, “Fathead: Virtual Production & Beyond.” Section 2 of the four-part white paper is “Sound Mitigation: Performance Matters,” which features compelling interviews with “Fathead” co-producer Brandyn Johnson and former Sony Pictures executive Eric Rigney. The section also addresses “the challenges of recording clean dialogue on LED volumetric stages and in-camera visual effects (ICVFX) during production.” Click here to access Section 2 and the previously released Section 1, “Cloud Computing: Growth Without Bounds.” We’ll post announcements when the remaining two sections become available. Continue reading ETC Releases Next Section of Virtual Production White Paper

Spotify Launches New Video Feed to Keep Listeners Listening

Spotify is adding new features that will allow for more social expression and help users discover new music, among other things. The audio streaming giant service is adding a video feed designed to recommend songs, podcasts and audiobooks via short clips, like those found on TikTok, YouTube Shorts and Instagram. “Previews,” as they’re called, allow users to swipe through content recommendations. Generated either via algorithm or configured by an artist or podcaster, the short videos are meant to encourage a deep dive into something new or saving for later.
Continue reading Spotify Launches New Video Feed to Keep Listeners Listening

CTOs Prioritize Controlling Cloud in Tough Economic Climate

As technology leaders manage pressure to control costs, cloud computing expenditures are getting increased scrutiny. Dedicated teams to manage cloud spending and dedicated tools designed to increase efficiencies are two of the measures being employed. The result is that while cloud spending continues to increase, it is at a slower pace than had been expected. The latest Gartner projection posits worldwide growth of 18.5 percent, to $576.5 billion this year, slightly less than the 18.8 percent uptick previously forecast. This follows a Synergy Research finding of 27 percent Q4 U.S. growth, lagging the 31 percent expected. Continue reading CTOs Prioritize Controlling Cloud in Tough Economic Climate

Ring Founder Announces His Shift from CEO to Chief Inventor

Ring founder Jamie Siminoff announced that he is stepping down as CEO of the company five years after it was picked up by Amazon. The inventor of the popular video doorbell says that invention is his true passion so he plans on creating new products for Ring as its chief inventor. Discord COO Liz Hamren has been named the new chief exec at Ring. “Liz has a long history in consumer devices and subscription services, building and launching some of the most innovative and beloved consumer products from Oculus to Xbox and more,” wrote Siminoff in a company blog post. Continue reading Ring Founder Announces His Shift from CEO to Chief Inventor

From Self-Help to Kid Lit, Generative AI Triggers Book Boom

Observers are weighing the potential effect of chatbots on the publishing industry, as works written by or with an assist from artificial intelligence come to market. Amazon’s Kindle Direct Publishing arm currently lists more than 200 e-books that credit OpenAI’s ChatGPT as author or co-author on topics ranging from stories for children to self-help, science fiction and poetry. Tutorials on how to use AI to create publishable work in a few hours have sprung up on YouTube, TikTok and Reddit. As with all things AI, this trend has prompted equal amounts of curiosity and concern. Continue reading From Self-Help to Kid Lit, Generative AI Triggers Book Boom

More Brands Are Participating in In-App Test for TikTok Shop

Although TikTok’s U.S. shopping rollout has gone slower than planned, the company continues to add features, with invited brands fielding an in-app checkout test. Clothing firms PacSun, Revolve and Willow Boutique as well as beauty line KimChi Chic are reportedly participating in the test for TikTok Shop. The brands have a small shopping bag icon on their profiles, which users can click to explore products through images, video and text. The TikTok cart can accept items from different stores, providing a centralized shopping experience. The move comes as Gen Z increasingly uses TikTok as a search engine. Continue reading More Brands Are Participating in In-App Test for TikTok Shop