Perplexity AI has created a new revenue sharing opportunity for publishing partners affiliated with its Comet browser. Perplexity CEO Aravind Srinivas says the company has allocated $42.5 million in revenue to be shared among “a group of trusted publishers and journalists” supporting the company’s products with premium content. Publishers will be apportioned funds based on how much traffic their content generates across the debuting subscription model Comet Plus, as well as the Comet browser and Comet’s AI assistant. Publishers will get 80 percent of the revenue generated from the Comet Plus subscription with Perplexity keeping the rest. Continue reading Perplexity Launches Publisher Revenue Sharing for AI Search

Google has added a new AI search tool called Web Guide. A Google Search Labs experiment, Web Guide will “intelligently organize” results pages according to specific aspects of the user’s query. Web Guide implements a custom version of Gemini AI “to better understand both a search query and content on the web” for what Google calls a “more powerful” search that enhances discovery of more on-point but obscure pages. Like AI Mode, a Google Labs experiment launched in March, Web Guide uses a query fan-out technique, “issuing multiple related searches to identify the most relevant results.” Continue reading Web Guide Is Google Search Labs Latest Gemini Experiment

Alphabet reported a 14 percent year-over-year revenue increase to $96.4 billion, propelled largely by growth in the Google Cloud and Google Search divisions. Artificial intelligence had a significant impact across the board, including in spending. Capital expenditure is expected to be roughly $85 billion in 2025, compared to $52.5 billion in 2024. Google Cloud generated $13.6 billion in Q2, up 32 percent from the same period last year. Advertising sales totaled $71.3 billion for the quarter, a 10.4 percent improvement from the year earlier frame. Google Search, which is integral to advertising sales, was up 11.7 percent. Continue reading Q2 Revenue Hits $96B as Google Invests in AI Search, Models

YouTube is adding an AI-powered search results carousel that serves up video suggestions and topic descriptions. A search for “best beaches in Hawaii,” for example, could generate a carousel listing video clips and information on an assortment of snorkel spots and volcanic beaches. YouTube Premium subscribers in the U.S. can try the feature now on searches related to shopping, travel or location-based activities. The Google-owned platform is also expanding its test with conversational AI to some non-Premium users in the U.S. Premium members have been using it for search, recommendations and as a study aid. Continue reading YouTube Adds AI Search Results Carousel for Premium Subs

Google is launching AI Mode for its search platform, an interactive tool that functions much like a chatbot, allowing users to fine-tune queries with follow-up prompts. In the next few weeks, an AI Mode tab will appear in Google Search and in the Google app search bar. Following the introduction of AI Overviews last year, the company began experimenting with AI Mode early this year. “As we’ve rolled out AI Overviews, we’ve heard from power users who want an end-to-end AI Search experience,” explains Google in detailing the evolution of AI Mode. The new tool will also test various ad placements. Continue reading Google Is Reimagining Search with Launch of AI Mode in U.S.

YouTube is testing a new AI Overviews feature for search and discovery powered by Gemini. A “small number” of YouTube Premium subscribers in the U.S. will notice a video results carousel popping up for some English-language search queries. The feature taps AI to highlight clips from videos deemed most helpful for a particular search. Initially, the feature will appear in response to practical inquiries, aiming for a more helpful response to things like product inquiries and requests for information about a place or activity. The idea is to provide quick highlights from several videos. Continue reading YouTube Testing Gemini-Powered AI Overviews for Searches

Google has added Gemini Embedding to its Gemini developer API. This new experimental model for text translates words, phrases and other text inputs into numerical representations, otherwise known as embeddings, which capture their semantic meaning. Embeddings are used in a wide range of applications including document retrieval and classification, potentially reducing costs and improving latency. Google is also testing an expansion of its AI Overviews search feature as part of a Gemini 2.0 update. Called AI Mode, it helps explain complex topics by generating search results that use advanced reasoning and thinking capabilities. Continue reading Google Updates AI Search and Intros Gemini Text Embedding

The AI search wars are officially on, with Google giving Gemini access to its online answer engine just hours before OpenAI launched ChatGPT Search. Google is primarily targeting developers with its new feature, “Grounding with Google Search,” though the Alphabet company used the occasion to also tout its new search return template, AI Overviews. Launched last week, ChatGPT Search offers responses in real time using a conversational format. Initially, it is available only to ChatGPT Plus and Teams subscribers as well as those on the SearchGPT waitlist as part of ChatGPT’s existing interface. Continue reading AI Search Wars Heat Up as OpenAI and Google Add Features

Having demonstrated how advertisements in its AI Overviews would work back in May at its Google Marketing Live event, the search giant is now adding the feature for U.S. mobile users and plans to include Google Lens shopping ads “above and alongside visual search results by the end of the year.” “The ways people ask questions today have expanded beyond the search box,” notes Google, explaining the move as a response to that evolution, as artificial intelligence technology has helped consumers use their voice and cameras “to explore the world around them.” Continue reading Google Serving Ads in AI Overviews and Lens Search Results

Microsoft has begun the release of Bing generative search, making it available for “a small percentage of user queries.” The company says it will solicit user feedback and undertake further testing prior to a broader rollout. Google began dabbling in what it called the Search Generative Experience last summer, then upped the ante by adding a search-optimized version of its Gemini model this spring. The journey was not without controversy, something Microsoft will surely try to avoid. Microsoft says its new AI-driven search functionality “combines the foundation of Bing’s search results with the power of large and small language models (LLMs and SLMs).” Continue reading Microsoft Testing Bing Generative Search for User Feedback