Reuters Joins YouTube Partners in Launching Original Online Content
By Dennis Kuba
January 19, 2012
January 19, 2012
- Reuters has launched Reuters TV, a YouTube channel featuring 10 original shows tailored for the Web.
- The shows will focus on investigative journalism, presidential campaign coverage, finance, media, tech and personal interviews.
- “Dan Colarusso, Reuters global head of programming, says the video has been formatted for an online audience, and does not mimic traditional TV editing styles,” reports Mashable. “The segments do seem fast-paced, accelerated by frequent intersections of graphics and other visuals.”
- YouTube has 100 media partners producing original premium content.
- Consumers are now spending four hours and 20 minutes each month watching video on the Web, according to Nielsen.
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