Netflix Introduces Just for Kids Mobile Feature: Now Available on iPad

  • David Watson, director of product innovation at Netflix, writes about his children and their relationship with the iPad.
  • On the official Netflix blog, he comments about good news for families: “Netflix ‘Just for Kids’ is now available on iPad, the first mobile version of this special kid-friendly Netflix experience. Now parents, including myself, can be sure their kids find what they want and won’t straggle into something that isn’t appropriate.”
  • The movie and TV content is geared towards kids aged 12 and under in a “friendly way with large images of their favorite characters and genres such as superheroes, girl power and sing-alongs,” he explains.
  • “Just for Kids” is available on the iPad 2 and newer versions. It will be available on the original iPad and on Android devices at a later date.
  • The post includes a one-minute promotional video.

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