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ETC Virtual Conference: Call for Speakers Deadline Aug. 9

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July 24, 2019

The Entertainment Technology Center at The University of Southern California (ETC) will produce “vETC | The Grand Convergence 2019: Innovation and Integration,” its 5th annual virtual conference, August 27-28, 2019, in Los Angeles, highlighting significant presentations of emerging technologies and their impact on the M&E industry. The presentations will be recorded and posted to our YouTube channel. The Initial Expression of Interest seeking speakers and topics is open through Friday, August 9. Specific areas of concentration include 5G, AI, machine learning, adaptive production, blockchain, immersive media, virtual beings, and streaming. We welcome additional topics. Speakers will present concepts, workflows, business models, case studies, etc. Please no sales pitches! If you are interested in consideration, click here for more information. Continue reading ETC Virtual Conference: Call for Speakers Deadline Aug. 9

vETC 2018: How Would You Store a Zetta-Byte of Cold Data?

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August 21, 2018

Imagine your entire film archive stored on small cubes of glass or as DNA? Now imagine that it could potentially last for hundreds or even thousands of years, and for the lowest cost ever achieved before. It may sound like science fiction, but, at Microsoft, it’s already a reality in one of their R&D labs. This fascinating presentation by Austin Donnelly and Karin Strauss shows you the future of long-term, cold storage. Continue reading vETC 2018: How Would You Store a Zetta-Byte of Cold Data?

vETC 2018: The Current Immersive Media Landscape: Trends and Opportunities

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August 21, 2018

Tipatat Chennavasin, co-founder of the Venture Reality Fund, the largest VC fund focused on VR and AR, discussed the Current Immersive Media Landscape: Trends and Opportunities. As an investor, Chennavasin cares about sales — what consumers are actually buying. VR is looking for the killer app that will drive adoption. Forty-four VR titles have generated over $1 million in revenue, so the market is looking pretty good to him. “Beat Saber” is the first game to unlock the potential of VR, with over 500 million views on social media in addition to the game’s VR users. Continue reading vETC 2018: The Current Immersive Media Landscape: Trends and Opportunities

Facebook Plans to Shut Down LiveRail as Early as Next Week

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May 27, 2016

Facebook is ready to shutter its video ad exchange LiveRail, which it purchased for a reported $400 million to $500 million in 2014. The news does not come as a surprise; former LiveRail CEO Mark Trefgarne departed in April and employees were told to look for other positions within Facebook about a week earlier. A Facebook spokesperson sent the following statement to Re/code: “We are discontinuing the LiveRail Private Exchange to focus on finding better ways for publishers to sell their ad space directly to advertisers, as well as expanding our video ad offering via Audience Network.” Continue reading Facebook Plans to Shut Down LiveRail as Early as Next Week

Playmaker Media: NBC Sports Plans Video Streaming Division

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May 25, 2016

Following Disney’s investment in MLB Advanced Media and Turner Broadcasting’s majority stake in iStreamPlanet, NBC Sports will reportedly launch its own sports video streaming business named Playmaker Media. The new division will focus on convincing “leagues and teams to use NBC to stream their events,” reports SportsBusiness Journal. “For media companies like ESPN, NBC and Turner, these moves to set up their own streaming companies are signs of how TV networks plan to approach the next round of sports rights negotiations, many of which will occur early next decade.” Continue reading Playmaker Media: NBC Sports Plans Video Streaming Division

HPA Plans to Spin Off Enterprise Services Unit in CSC Merger

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May 25, 2016

Six months after Hewlett-Packard split into two companies, the Hewlett Packard Enterprise half announced that it plans to spin off its services business to merge with IT services firm CSC in an $8.5 billion deal. HPE will merge its $20 billion Enterprise Services unit with CSC. HPE shareholders will own about half of the combined company, which will begin operating independently next March. “What will remain at HPE is a leaner $32 billion company that leads the world in sales of servers, the computers that are stacked together in data center racks that power the Internet,” reports Re/code. Continue reading HPA Plans to Spin Off Enterprise Services Unit in CSC Merger

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