Samsung Debuts Conversational Vision AI Companion on TVs
By Paula Parisi
November 13, 2025
November 13, 2025
Samsung has begun rolling out conversational AI in several languages for its 2025 TVs using Vision AI Companion, a generative AI-based version of the company’s smartphone virtual assistant Bixby. The move, announced in September, lets viewers ask questions about what’s onscreen — or any topic — and receive customized recommendations or help managing tasks using natural two-way dialogue. Samsung describes the experience as interactive viewing that brings a visual element to query sessions and says it turns the TV into a connected community hub for the household powered by models from Perplexity and Microsoft. Continue reading Samsung Debuts Conversational Vision AI Companion on TVs