AI-powered creator tools were a central focus at this week’s Made on YouTube event, where the company unveiled Veo 3 Fast, a “quicker and more cost effective version” of Google’s powerful video model, Veo 3 that is being made available free for creators in YouTube Shorts. Veo 3 Fast generates outputs with lower latency at 480p and also generates sound, a first for YouTube Shorts. YouTube created the mobile-first Veo 3 Fast model in partnership with artificial intelligence research lab Google DeepMind. Video creators will soon be able to leverage Veo 3 Fast to add backgrounds and objects or change styles using prompts. Continue reading YouTube Unveils Array of New AI Tools, Including Video Model

Google wants to heighten the profile of its Veo 3 video generator, and to help do so has named Henry Daubrez, the longtime creative chief at the multidisciplinary Dogstudio/DEPT, filmmaker in residence at Google Labs. In addition to working with the Google team to continue developing the Veo 3-powered Flow AI filmmaking tool, Daubrez will mentor artists in a new pilot program called Flow Sessions. Select filmmakers will get unlimited access to Flow, a subscription product starting at $20 per month, plus mentorship and AI education as part of Flow Sessions. Continue reading Google Pushes Generative Video with Filmmaker in Residence

Google has released a free consumer version of the Veo-powered Vids generative video creation and editing tool that debuted in November 2024 as part of the Google Workspace productivity suite, a subscription product starting at $7 per month for individual users. Subscribers will continue to have access to a more full-featured Vids app, which has been updated with AI avatars, image-to-video capability and automatic transcript trimming that removes “filler words and awkward pauses with just a few clicks.” But the free tier provides basic AI-enhanced editing and video creation using templates that casual users will no doubt find helpful. Continue reading Google Releases Free Version of Veo 3-Powered Vids Editor

Google DeepMind has unveiled Genie 3, a world-building model that uses text and image prompts to generate 3D environments in real time. Still in research preview, Genie 3 can output “several minutes” of video that can be navigated in real time at 24fps and a resolution of 720p. Because it remembers the rules of the world it creates, Genie 3 allows agents to predict how the environment evolves and how actions affect it. Google says world models are “a key steppingstone” to artificial general intelligence, or AGI, since they can train AI agents in “an unlimited curriculum of rich simulation.” Continue reading Genie 3 World Model Produces Minutes of Video in Real Time

Elon Musk’s xAI has made Grok 4 available on its free tiers as it seeks to take advantage of initial user dissatisfaction with OpenAI’s new GPT-5. The company has positioned Grok as freewheeling and uncensored, a contrast to GPT-5, which has been criticized on Reddit and other social platforms as a “corporate beige zombie” with too many guardrails. After its February debut, Grok 3 was reined-in with checks including removal of its native image generator in March. Grok 4 was released in July with integrated image and video features as well as a “Spicy” mode for creating risqué content. Continue reading Grok 4 Offered Free in xAI Move on ChatGPT-5 Market Share

Grok Imagine is xAI’s new video and image generator, which is currently available via the X social platform, the Grok mobile app, and Grok web interface. Imagine replaces AI image generator Aurora, which was retired in May following a string of offensive posts that led to media criticism and user concerns. Despite the backlash, Elon Musk’s xAI seems determined to have Imagine push conventional limits, with a “spicy” mode that outputs imagery including adult content. Its text-to-image capabilities work with text or voice prompts, while the video tool relies on image prompts to make short clips using images from a user’s gallery or generated by Grok. Continue reading Grok Imagine from xAI Offers Video Generation, ‘Spicy’ Mode

Google has added new AI features to Google Photos and YouTube Shorts. Having previously introduced generative backgrounds, YouTube Shorts now has a photo-to-video feature, as well as a variety of menu-driven effects accessible via the Shorts camera that aim to advance social media or arts project creativity — things like turning line drawings into watercolors, putting a selfie “underwater” or adding a digital twin. And Google Photos, available on just about every Android phone, now also has the ability to turn stills to video. For now, both rely on the Veo 2 video model rather than Veo 3, launched in May. Continue reading Google Photos, YouTube Shorts Offer New AI Creation Tools

Alphabet reported a 14 percent year-over-year revenue increase to $96.4 billion, propelled largely by growth in the Google Cloud and Google Search divisions. Artificial intelligence had a significant impact across the board, including in spending. Capital expenditure is expected to be roughly $85 billion in 2025, compared to $52.5 billion in 2024. Google Cloud generated $13.6 billion in Q2, up 32 percent from the same period last year. Advertising sales totaled $71.3 billion for the quarter, a 10.4 percent improvement from the year earlier frame. Google Search, which is integral to advertising sales, was up 11.7 percent. Continue reading Q2 Revenue Hits $96B as Google Invests in AI Search, Models

Adobe’s Firefly Video model has introduced new updates including Generate Sound Effects, in beta, and a text-to-avatar feature that lets users turn scripts into avatar-led videos “in just a few clicks.” Firefly becomes the second video model to generate audio, joining Veo 3, although unlike Google’s AI video tool Firefly does not yet generate dialogue. What it can do is output foley-like sound and sound effects, while text-to-avatar can generate speech. As with Firefly’s generative visuals, Adobe says Generate Sound Effects is “commercially safe,” which means they are trained only on licensed or publicly available material. Continue reading Adobe Adds Generative Audio and Text-to-Avatar to Firefly AI

Google has added photo-to-video capability to its Gemini AI app. Powered by Veo 3, Google’s latest generative video model, launched in May, Gemini AI can now turn images into 8-second videos complete with AI-generated sound including speech, environmental sounds and background noises. Available now via the Web to anyone with a $20 per month Google AI Pro subscription or those on the $125 per quarter Google AI Ultra plan, the new feature is also being released to mobile users this month for both iOS and Android devices. The videos are finished as 720p resolution MP4 files in 16:9 landscape format. Continue reading Google Offers Gemini AI Subscribers Photo-to-Video Function

YouTube Shorts is getting a free Veo 3 upgrade that will let creators generate high-quality AI video clips using text prompts. The news was announced by YouTube CEO Neal Mohan at the Cannes Lions International Festival of Creativity, where it was positioned as a means for brands to transform how advertisements are produced. Veo 3 functionality will be integrated “later this summer,” according to Mohan. The Google DeepMind video generation model has been made available for use in YouTube Shorts starting with Veo 2. With Veo 3, the platform gets audio capability and what Mohan describes as “vastly improved” video quality. Continue reading Google Adding AI Video Generator Veo 3 to YouTube Shorts

Google is in a filmmaking frame of mind. The search giant introduced Veo 3, the latest version of its generative video model, loading it with cinematic capabilities including a new AI storytelling tool called Flow. At the Google I/O conference the company also debuted an upgraded image generator, Imagen 4, and announced expanded access to the AI music tool Lyria 2. Veo 3 can generate videos with audio — a Google first, adding things like background traffic noises, birds singing, “even dialogue between characters.” It offers improved consistency of characters, scenes and objects, while gaining camera controls, outpainting and object add/remove. Continue reading Google Upgrades GenAI Models, Debuts AI Storyteller ‘Flow’