Google Is Reimagining Search with Launch of AI Mode in U.S.

Google is launching AI Mode for its search platform, an interactive tool that functions much like a chatbot, allowing users to fine-tune queries with follow-up prompts. In the next few weeks, an AI Mode tab will appear in Google Search and in the Google app search bar. Following the introduction of AI Overviews last year, the company began experimenting with AI Mode early this year. “As we’ve rolled out AI Overviews, we’ve heard from power users who want an end-to-end AI Search experience,” explains Google in detailing the evolution of AI Mode. The new tool will also test various ad placements. Continue reading Google Is Reimagining Search with Launch of AI Mode in U.S.