Google Cloud is rolling out its seventh-generation Tensor Processing Unit (TPU), Ironwood, and new Arm-based computing options that aim to meet exploding demand for AI model deployment in what the Alphabet company describes as a business shift from training models to serving end users. “Constantly shifting model architectures, the rise of agentic workflows, plus near-exponential growth in demand for compute, define this new age of inference,” explains Google Cloud. The company said that Anthropic — known for its Claude family of large language models — “plans to access up to 1 million” of the new TPUs. The deal is reportedly “worth billions.” Continue reading Google Unveils New AI Chips, Announces Deal with Anthropic

OpenAI has entered into a $38 billion cloud computing deal with AWS in a deal set to extend at least seven years, the hyperscaler says. The Monday news propelled Amazon stock to an all-time high of $254 per share, up 4 percent at close. After initially working exclusively with investor Microsoft for cloud services, OpenAI has negotiated expansively to meet increased demand. This year, the startup has signed with Oracle, Nvidia, AMD and Broadcom for storage and processing power as well as funding for data center construction plans of its own, here and abroad. The strategic alliance with AWS marks OpenAI’s first such arrangement with Amazon. Continue reading OpenAI Sets $38 Billion AWS Deal for Training and Inference

London-based global marketing giant WPP has launched WPP Open Pro, a new edition of its flagship AI marketing platform, WPP Open, aimed at attracting “brands of all sizes” and helping them to plan, create and publish campaigns independently. The product stems from the Gemini-powered AI platform WPP built with Google — a relationship that has been extended by five years and includes a $400 million WPP spending commitment. The spend will drive WPP’s mission to expand the use of AI in its services and technologies. “This partnership will empower WPP clients with groundbreaking AI solutions, transforming how they connect with audiences and achieve business goals,” according to WPP. Continue reading WPP Rolls Out Open Pro AI and Extends Its Deal with Google

Amazon Web Services is building-out its programmatic ad offerings with AWS RTB Fabric, designed to optimize the high-speed, high-volume real-time bidding (RTB) auctions that power programmatic advertising for Amazon Ads and the company’s AdTech partners. The product has been in beta testing with select partners for months and now becomes “generally available,” deployed from North Virginia and Oregon in the U.S. East and West, and Singapore, Tokyo, Germany and Ireland, serving nearby areas with what AWS says is “single-digit millisecond latency” through a private, high-performance network. The idea is to make programmatic ad-buying cheaper and more efficient. Continue reading Amazon Bows AWS RTB Fabric for Programmatic Advertising

Google has released Veo 3.1 and Veo 3.1 Fast in paid preview, adding new capabilities to the generative video model that is already a leader in the field. Creative and technical upgrades include richer native audio from dialogue to sound effects, greater understanding of cinematic styles and better prompt adherence. The two new models are available via the Gemini API in Google AI Studio and Vertex AI, with Veo 3.1 also available in the Gemini app and the storytelling tool Flow, which now gets native audio. Flow has generated more than 275 million videos since its release at Google I/O in May, according to the company. Continue reading Google Veo 3.1 Advances Generative Video in Flow and Vertex

Google is launching new subscription AI services that aim to help businesses build agents. Gemini Enterprise starts at a monthly fee of $30 per user for large organizations, while the $21 per person monthly Gemini Business is aimed at smaller clients. Premade Google agents are packaged with the new subscriptions to pave the way for automated software development, data science and customer engagement efforts. Access to agents from Workday and others is also provided, and they can draw on data from Microsoft, Salesforce and Box. The Google launch was announced just a few days after OpenAI revealed that tools from third-party apps can now be accessed in ChatGPT. Continue reading Google Launches No-Code AI Agent Tools for Enterprise Users

Google has introduced the Agent Payments Protocol (AP2), an open protocol designed to securely address the challenges of having AI agents make payments on behalf of humans. AP2 can be used as an extension of the Agent2Agent (A2A) protocol and Model Context Protocol (MCP). “In concert with industry rules and standards, it establishes a payment-agnostic framework for users, merchants, and payments providers to transact with confidence across all types of payment methods,” explains Google, listing American Express, Coinbase, Etsy, Intuit, Mastercard, PayPal and Salesforce among 60 collaborators that provided development input. Continue reading Google AP2 Protocol Allows AI to Make Payments for Humans

Meta Platforms has agreed to a six-year deal with Google Cloud valued at $10 billion as part of its push into artificial intelligence. Use of Google Cloud data centers are expected to help the social media giant bring leading-edge AI tools to market more quickly. This is the first agreement between Google Cloud and Meta, which continues to work with the number one and two global cloud providers by market share, Amazon Web Services (30 percent) and Microsoft Azure (20 percent). Third-place Google has been aggressively pursuing big cloud contracts as it seeks to grow its 13 percent share. Continue reading Meta Secures $10 Billion Deal with Google Cloud for AI Efforts

Atlanta-based local TV station group Gray Media is rolling out a hyper-personalized DTC service that will debut in January, utilizing end-to-end streaming solution technology from OTT solutions firm Quickplay Media via Google Cloud. “By harnessing real-time data and advanced machine learning, Gray will transform how content is delivered and consumed, establishing a new benchmark for the media and entertainment industry,” explains Gray, which owns affiliates of ABC, CBS, NBC and FOX. The as-yet-unnamed product from the new partnership will understand viewer preferences in real time and adjust content sequence and ad loads based on consumer habits. Continue reading Gray Media Teams with Quickplay and Google Cloud on DTC

Anthropic has released Claude Opus 4.1, an upgrade to Opus 4 that reportedly improves on agentic tasks, computer coding and reasoning. Pricing has not increased from what customers were paying for Opus 4, and the company promises “substantially larger improvements to our models in the coming weeks.” The move comes as Anthropic nears a new funding round targeting $3 to $5 billion, which could place a valuation of up to $170 billion on the startup. Recurring revenue hit $5 billion as of late July, which could increase to $9 billion by the end of the year. Claude Opus 4.1 was released two days before OpenAI unleashed GPT-5, and performs comparably in coding benchmarks. Continue reading Anthropic Seeks to Raise $5 Billion, Debuts Claude Opus 4.1

Amazon Q2 earnings outperformed analyst expectations, but a strong performance wasn’t enough to quell market fears in light of a gloomy forecast and Amazon Web Services growth seen as anemic, at +17.5 percent, which was slower than the expansion of its competitors Microsoft Azure (+39 percent) and Google Cloud (+32 percent). Amazon’s Q2 profit was $18.2 billion, up nearly 30 percent on revenue of $167.7 billion, a 13 percent gain year-over-year. Advertising income of $15.7 billion was almost $1 billion more than StreetAccount’s estimate of $14.9 billion. But for the current quarter, Amazon estimated operating income between $15.5 billion and $20.5 billion. Continue reading Amazon Profit Is Up 30 Percent, but Forecast Spooks Market

Alphabet reported a 14 percent year-over-year revenue increase to $96.4 billion, propelled largely by growth in the Google Cloud and Google Search divisions. Artificial intelligence had a significant impact across the board, including in spending. Capital expenditure is expected to be roughly $85 billion in 2025, compared to $52.5 billion in 2024. Google Cloud generated $13.6 billion in Q2, up 32 percent from the same period last year. Advertising sales totaled $71.3 billion for the quarter, a 10.4 percent improvement from the year earlier frame. Google Search, which is integral to advertising sales, was up 11.7 percent. Continue reading Q2 Revenue Hits $96B as Google Invests in AI Search, Models

OpenAI is adding Google Cloud to its list of global infrastructure providers for ChatGPT after relying exclusively on Microsoft Azure since the chatbot’s 2022 launch until January 2025 when Stargate was announced. Oracle and CoreWeave are also OpenAI cloud providers. Oracle is a Stargate investor, as is Nvidia, which holds a minority interest in CoreWeave. OpenAI has been active as it heads toward a December deadline for transitioning to a for-profit company. Meanwhile, ChatGPT is integrating a payment system to receive commissions on sales it initiates, and yesterday OpenAI launched a new AI agent that can perform complex tasks within a user’s browser. Continue reading OpenAI Contracts Google Cloud and Debuts ChatGPT Agent

Disney has become the latest entertainment giant to put ad inventory on offer through Amazon DSP, the tech giant’s demand-side platform that connects advertisers to channels for programmatic as well as premium ad purchasing and analytics. The integration, to be implemented in the coming months, links the Disney Real-Time Ad Exchange (DRAX) with Amazon DSP, providing direct access to inventory across platforms including Disney+, ESPN and Hulu along with data insights from both companies. The deal is one of many such alliances announced in proximity to the Cannes Lions International Festival of Creativity, where Roku, Netflix and Yahoo also signed up with Amazon DSP. Continue reading Disney Integrates Real-Time Ad Exchange with Amazon DSP

A little over a year since the beta release of its conversational AI search and discovery tool, Cineverse is making cineSearch commercially available to business customers. The Los Angeles startup says its AI-powered framework “solves” the content-hunt quandary for digital networks and streaming services, finding programming across all streaming platforms. Cineverse is making cineSearch available for commercial licensing to OEMs and streaming platforms via the company’s own sales team and through Google Cloud Marketplace. CineSearch was developed using Google’s AI ecosystem — specifically Vertex AI platform and the Gemini 2.0 Pro model. Continue reading CineSearch Is a New AI Discovery Tool for Streaming Content