Meta Platforms has announced new generative AI features developed for marketers that produce video advertisements. Announced as part of Meta’s Advantage+ ad suite, marketers can now use up to 20 product stills to create multi-scene video ads with music and text overlay. The company has also added generative AI voices and virtual try-ons to its Advantage+ marketer toolkit. The upgrades were announced at the Cannes Lions International Festival of Creativity, where the topic of Meta using AI not only to create ads but to algorithmically serve them to target audiences was a topic of conversation. Continue reading Meta Unveils New AI Advertising Tools as Part of Advantage+