Netflix revenue grew 17 percent to $11.5 billion in Q3 versus the same period a year earlier, driven by membership growth along with price hikes and an increase in ad revenue. Net profit was up by almost 8 percent for the quarter to $2.5 billion, versus the $2.98 billion that was expected. The quarter was Netflix’s best-ever for ad sales, with that revenue expected to more than double this year over 2024. The new user interface it began rolling out in May is now available to 85 percent of TV devices and the company is beta testing an AI-powered “conversational search experience.” Continue reading Netflix Highlights Tech and Innovation in Q3 Earnings Report

Netflix is consolidating its VFX holdings, merging the internal Eyeline Studios unit it created in 2019 with Scanline, the visual effects house it acquired in 2021 into a new entity called Eyeline. “Merging Scanline VFX and Eyeline Studios under one brand enables us to pioneer new tools, facilitate creative collaboration, and drive the future of filmmaking for the most ambitious storytellers around the world,” Eyeline CEO Jeffrey Shapiro said of the realignment. Eyeline’s initial plans include a focus on areas such as visual effects, virtual production, volumetric capture, generative AI, machine learning and computer vision. Continue reading Eyeline: Netflix Is Merging Two VFX Units into a Single Entity