Pinterest Service Positioned to Become Advertising Platform

Pinterest users typically use the service for ideas, suggesting that they may be receptive to advertising and branding. In contrast, Google and Amazon users may already have chosen what they wish to purchase and use the sites for price comparisons. The number of Pinterest users continues to rise, and the service is positioned to become a money-making ad platform, gaining more attention from venture capitalists and retail companies. Continue reading Pinterest Service Positioned to Become Advertising Platform

New Automatic Version of Foursquare, No Check-In Required

Social network Foursquare, which allows users to check-in to a variety of locations and share tips with friends, will soon offer suggestions automatically. The company will announce the first public test of its service that will automatically detect where a user is located and make relevant suggestions. The new app will be tested by 2,000 Android users within the next few weeks with plans to become more publicly available later in the year. Continue reading New Automatic Version of Foursquare, No Check-In Required

Industry Leaders to Gather at USC for Silicon Beach Event

This year’s Silicon Beach @ USC event is scheduled for September 17-18 at the Tutor Campus Center. The event is organized by The Institute for Communication Technology Management and the Lloyd Greif Center for Entrepreneurial Studies at USC’s Marshall School of Business, and the Entertainment Technology Center at USC’s School of Cinematic Arts. Silicon Beach @ USC will feature game-changers and thought leaders from Hollywood studios, technology startups and academia. Continue reading Industry Leaders to Gather at USC for Silicon Beach Event

Social Shopping Is the New Mall for Electronic Commerce

Many entrepreneurs are attempting to recreate the shopping mall experience online in what is generally known as “social shopping.” Internet retailers such as Amazon, eBay, and Etsy have made shopping online easy for large and small sellers. However, retailers are looking to make their sites more social, and create new opportunities. Startups are receiving venture funding, and established companies are adopting their own social features. Continue reading Social Shopping Is the New Mall for Electronic Commerce

New Audio App is the Pandora for Podcasts and News Radio

Silicon Valley startup Concept.io has launched the Swell smartphone app, which automatically collects Internet radio and podcast content based on user interest. Swell tracks what content is played, how often, and what is skipped, using an algorithm to build a user profile. The app also tracks a user’s Twitter stream to identify areas of interest in order to add relevant audio programs. Swell is currently available for iOS, with Android on the way. Continue reading New Audio App is the Pandora for Podcasts and News Radio

The Israel Conference Returns to Los Angeles this Month

The Israel Conference is scheduled for May 30-31 at the Luxe Hotel on Sunset Boulevard in Los Angeles. The two-day event will feature 75 speakers discussing innovation, technology and design as part of a collection of keynotes, panel discussions and special networking events. New this year is FutureFest, in which emerging technologies and consumer products will be presented to judges, including prominent VCs and CEOs of multinational companies. Continue reading The Israel Conference Returns to Los Angeles this Month