Elon Musk’s X social media service will soon launch two new monthly subscription tiers, a $16 X Premium+ plan with no ads, and a budget-priced $3 option with “most” of the same features “but no reduction in ads.” Musk had for some months been discussing new paid subscription options as part of an effort to fight spam and bots on the platform. In November, the company began offering an $8 monthly X Premium subscription (formerly Twitter Blue) that includes blue check verification and the promise of some boosted post exposure. Musk is also envisioning a digital wallet with financial services, business applications to compete with LinkedIn, and a news wire service. Continue reading X to Launch Paid Tiers in Next Move Toward ‘Everything App’

As Twitter seeks to reinvent its business model, the company is inviting some high-profile creators to share ad revenue. Described as amounting to “millions of dollars,” the company’s first payments have reportedly been issued to popular Twitter posters including right-wing influencer Andrew Tate and the left-leaning twins Ed and Brian Krassenstein. Platform owner Elon Musk tweeted last month that the first block of payments would total $5 million. Twitter has initially launched the program to an invitation-only group “who will be invited to accept payment” and “will soon launch an application process” for broader outreach. Continue reading Twitter Rolls Out Its Ad-Revenue Sharing for Verified Creators

This week, Twitter released TweetDeck 2.0 and announced that as of August it will be available only to those who pay for a Twitter Blue subscription. Since competing products like Hootsuite and Buffer also charge for use, TweetDeck may entice those customers who find it a valuable tool to Twitter’s premium tier. Twitter owner Elon Musk has been paywalling various functions as he seeks to generate revenue to help meet hefty interest payments, estimated at $300 million every three months, from his highly publicized October 2022 acquisition. The third payment is due late this month. Continue reading New TweetDeck Will Be Exclusive to Twitter Blue Subscribers

More than 3 million users are now using the $3.99-per-month Snapchat+ subscription service that launched last June. The premium offering got a boost when the company added early access to its AI chatbot, called My AI. Snap will soon make My AI available free to Snapchat’s 750 million monthly users, the company announced Wednesday at its annual partner summit in Santa Monica, California. Snap CEO Evan Spiegel told attendees the company is targeting 10 million users as a “medium-term goal” for Snapchat+, which in addition to the U.S. is available in the UK, Germany and United Arab Emirates. Continue reading ‘My AI’ Will Be Free for All as Snapchat+ Hits 3M Paying Subs

Twitter appears to be angling for a slice of the newsletter market, with tweets of up to 10,000 words now available to Twitter Blue subscribers in the U.S. That’s more than double the 4,000-character limit paid accounts were extended in February. Those using the platform’s free tier are still allowed only 280-character tweets. The lengthy posts are intended to help users monetize through subscriptions, which can be priced at $2.99, $4.99 or $9.99 per month. In addition to the character cap increase, Twitter Blue subscribers will also gain access to support for bold and italics text formatting. Continue reading Twitter Pushes Subscriptions and Increases Its Character Cap

Popular social platform Snapchat is improving its AI chatbot as part of a larger set of updates (that includes an age filter and parental insights) and recently launched premium features (such as generative AI profiles backgrounds). The chatbot, My AI, was launched in February for Snapchat+ subscribers. Snap says it has since received feedback of inappropriate responses from My AI, which was built using OpenAI’s GPT technology, but claims the problems have been due in large part to users trying to “trick the chatbot into providing responses that do not conform to our guidelines.” The new tools are designed to keep My AI’s responses in check. Continue reading Snapchat Adds Safety Moderation Tools to Improve Chatbot

Twitter did not implement the check mark purge set for April 1, when it said it would remove the blue verification symbols from the accounts of celebrities, influencers and politicians who were not paying $8 per month for a Twitter Blue subscription. The weekend came and went with the status of so-called “legacy verifications” largely unchanged. Twitter’s owner and CEO, Elon Musk, says he still plans to monetize verifications, and that U.S. businesses and governments will be charged $1,000 monthly to retain their checkmarks — gold for businesses and gray for governments. Continue reading Changes to Twitter’s Legacy Verifications Lead to Confusion

The waitlist has officially opened for Meta Verified checkmarks on Facebook and Instagram in the U.S. The blue checkmarks, which cost $12 per month on the web and $15 for mobile apps, were first introduced in Australia and New Zealand last month. Meta Platforms CEO Mark Zuckerberg wrote on Instagram’s Meta channel Friday that in addition to a badge, Meta Verified offers “proactive impersonation protection and direct access to customer support.” To be verified, users must be at least 18 years old, agree to two-factor authentication and provide a government-issued photo ID. Continue reading Facebook and Instagram Users Can Sign Up for Meta Verified

Meta Platforms is introducing a subscription bundle called Meta Verified that allows Facebook and Instagram users to authenticate their online identities. “We want to make it easier for people, especially creators, to establish a presence so they can focus on building their communities,” the company said in introducing the feature, which costs $11.99 a month for PC and Android users and $14.99 per month on Apple devices. “We’re starting with a gradual test in Australia and New Zealand later this week to learn what’s most valuable,” with the rest of the world to follow, Meta said. The news follows a similar move by Twitter with its subscription features. Continue reading Meta Verified Subscriptions Coming for Facebook, Instagram

Twitter has reintroduced its Twitter Blue paid subscription service, which will cost $11 a month for those using Apple mobile devices and $8 monthly for those who sign up using web browsers. The iOS premium compensates for the 30 percent initial fee Apple charges developers for subscriptions purchased through its App Store (which falls to 15 percent after a year). Twitter owner Elon Musk previously tweeted complaints about Apple’s pricing policy, which has also rankled other developers. Twitter Blue subscribers get access to features including editable tweets, upgraded video and a blue verification check mark. Continue reading Twitter Reboots Blue Subscription, Charges iOS Users More

Elon Musk is seeking a payments system for Twitter as he pursues his plan to make it a “super app” along the lines of China’s WeChat. Musk outlined his vision in a live presentation on Twitter Spaces to more than 100,000 users and advertisers, including reps from Adidas, Kate Spade, Nissan and Walgreens. Musk has been brainstorming with confidants over ways to improve Twitter and make it profitable. Last week, Twitter filed registration paperwork with the Treasury Department for approval to add payments. Meanwhile, top privacy and security executives are leaving the company after Musk told employees “bankruptcy isn’t out of the question.” Continue reading Musk Takes to Twitter Spaces to Share Plans for the Platform

As it continues trying to close its $44 billion sale to Elon Musk, popular social networking service Twitter is taking steps to update its image, introducing multimedia posts for Android and iOS users, who can now augment text with photos, GIFs and videos in a single tweet. Previously, each tweet only accommodated one type of media, though multiple attachments of a single format were permitted. Simultaneously, the company has begun rolling out the “edit” button to U.S. subscribers using the premium Twitter Blue platform, which price increases from $2.99 to $4.99 this month. Continue reading Tweets Go Multimedia, Edit Button Rolls Out for Twitter Blue

Popular social networking service Twitter is adding an edit button for published tweets, the platform’s most-requested feature to date. Users will have to pay for it, at least initially. Edit Tweet, which is being tested internally, will expand to a public test in the coming weeks, rolling out to a select subset of Twitter Blue subscribers who will have 30 minutes from publication to Edit Tweet, doing things like fixing typos and adding missing tags. Tweets that have been edited will carry a label that even those not participating in the test will see. Continue reading ‘Edit Tweet’ Becoming Available for Twitter Blue Subscribers

Snap Inc. is beginning the rollout of Snapchat+,  a subscription tier promising “exclusive, experimental and prerelease features” as well as priority support for a monthly fee of $3.99. Targeting “our most passionate users,” Snapchat+ will be available at launch in the U.S., Canada, the UK, France, Germany, Australia, New Zealand, Saudi Arabia and the United Arab Emirates, with plans for further expansion as the tier evolves. The Snapchat+ launch follows similar moves by Twitter, with Twitter Blue, and Meta Platforms, with Facebook Subscriptions as social platforms seek to supplement advertising with additional revenue streams. Continue reading Snapchat+ Subscription Tier Launches in Limited Territories

Less than two weeks after announcing he had built up a 9.2 percent stake in Twitter (and more recently turning down an offer to join its board of directors), billionaire CEO of SpaceX and Tesla Motors Elon Musk has made a cash offer of $54.20 a share to purchase the popular social networking service, valuing the company at about $43 billion. “Twitter needs to be transformed as a private company,” Musk wrote in a letter to Twitter chairman Bret Taylor disclosed in an SEC filing. “My offer is my best and final offer and if it is not accepted, I would need to reconsider my position as a shareholder. Twitter has extraordinary potential. I will unlock it.” Continue reading Elon Musk Makes ‘Best and Final’ $43B Offer to Buy Twitter